How She Did That

Happy New Year Everyone!!! I hope you’re all well rested and ready for every amazing thing that’s going to happen this new year 😊 To start the year off with a bang, we’re going BIG. This week on the podcast, I’m interviewing an incredible guest and top-notch online marketing expert, the one and only Amy Porterfield! 

Amy is the CEO of a multi-million dollar digital course business. She is also the host of the top-ranked podcast, Online Marketing Made Easy. Before building a multi-million dollar digital course business, Amy worked with mega-brands like Harley-Davidson, where she oversaw the content team and collaborated on ground-breaking online marketing campaigns. Now, her and her team spend their days teaching business owners, educators, and entrepreneurs how to master online marketing and sell with ease.

In this week’s episode, I chat with Amy about how she shows up as a leader, even when we don’t feel like one. Because like many of us, myself included, Amy had to learn how to be a leader. Considering Amy has 20 full-time employees(!), I loved hearing how she finds ways to balance all the leadership things in both day-to-day and long-term goals. 

This Week We Talk About: 

• How she communicates her needs with her 20 full-time employees
• How she became a good student of leadership 
• How Amy manages her need to vent without taking it out on her teammates
• What it means to stop majoring over the minors 

Our listeners can enjoy these Top 5 Audience-Favorite Online Marketing Made Easy podcast episodes, courtesy of Amy Porterfield.

Have you HEARD the news?! Registration is OPEN for our brand new virtual event, the Replace Yourself Roadmap Retreat!!!

The Replace Yourself Roadmap Retreat is an exclusive, 2-day online event just for service providers who either have or are looking to build an agency model business. There is no surface level, “could’ve Googled it” hullabaloo happening here! #NOPE! Instead, I’m showing you exactly how to build a thriving agency, so you can earn more, work less, and dodge the hassles and headaches!

It’s all going down January 18th + January 19thth (Plus a VIP Bonus Day!) Price increases this weekend so don't wait! Click this link to learn more and secure your spot today!​

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The way we think about, talk about, and spend money, can be influenced by so many things. Whether it be because of how our parents treated money or how we treated money in the past, there can be some past beliefs in there that no longer serve us. We need to get rid of them and replace them with some kick-ass, all-the-way-amazing, wealth-generating beliefs. That’s why we invited Connie Vanderzanden to teach us exactly how to do that.  

Connie Vanderzanden is on a mission to help female entrepreneurs live the lifestyles they desire by learning the simple steps, structure, and discipline to create and save money. I sat down with Connie so that she can teach us all about shifting our money mindset and enjoying our wealth. 

This Week We Talk About: 

• What your mindset about money has to do with your flow of money 
• How to get out of old, destructive patterns 
• How cash handling systems can be used to spend your money more intentionally 
• How to make the money systems work for you 

Check out Connie’s Top Ten Downloadables courtesy of Connie Vanderzanden and her Resource Vault

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We all approach money differently, but did you know that you have your own Money Personality?! We love a good personality test, and this one is amazing. Emily King’s Money Personality test identifies your top 3 money personality traits so that you know exactly what your strengths and weaknesses are when it comes to money. 

Emily King is a wealth & abundance coach for entrepreneurial women and the founder of The Rich Woman signature coaching program. In this episode, Emily explains the 8 Money Personalities and how you can use them to your advantage. 

This Week We Talk About: 

• What the 8 Money Personalities are and what they mean 
• How to use Emily’s system to get more comfortable with wealth 
• How to use Money Personalities to build an amazing team 
• How to use your own Money Personality to make, and save money 

For 3 free meditations to help you manifest more sales, clients & moolah, check out this free resource, courtesy of Emily King

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Your core values can make or break your business. If you don’t know what they are, or worse, you do but you go against them, you can find yourself lost and angry at yourself for going against what you believe in. So how do you integrate your core values into your business?

We asked Tiffany Neuman, a visionary branding strategist who helps mission-driven entrepreneurs and influencers up-level their businesses. After 15 years in the corporate world, working with brands like FedEx, Stoli Vodka, and Burt’s Bees, she left to establish a revolutionary branding business that stays one step ahead of trends. Tiffany now works with clients, across the globe to help them 10x their sales and shine even brighter in their niches.

Tiffany breaks down exactly why your core values are so important and how to use them to attract your ideal clients. 

This Week We Talk About: 

• Why it’s so important to identify your core values in your business  
• How these core values in your business can improve your overall quality of life 
• How to better attract clients once you’ve got your core values 
• How to incorporate your core values into your business strategy

If you’d like to learn more about how to identify your core values, take a look at Tiffany’s "Create Your Legacy Values" video exercise and downloadable here. 

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Happy Almost New Year!!! The end of the year is always a crazy time for businesses. Whether we’re trying to meet our Q4 goals or we’re wrapping up all our work before we go on break, the pressure is on. So I wanted to take the time to slow down and enjoy everything we’ve been through in 2021. 

In this week’s episode, Jayla Rae and I dive straight into it and reminisce over the entire crazy year that was 2021 and making plans for 2022. So much has changed since 2020 and even more changes will be coming in 2022 (there are even a few surprises coming up for you too 😉) 

This Week We Talk About: 

• How our teammates handled their new teaching roles 
• What to do when a client isn't a great fit for your business
• How we handled our first $1.5 million dollar launch 
• How we both work hard and play hard and keep it all balanced 

Tomorrow is the last day to apply for and join our January cohort of the Legendary Launch Manager Certification Program! 

If you’re a Virtual Assistant, Project Manager, or Online Business Manager, this entire program was made with you in mind. LMC is a three-month program that’s taught, not only by yours truly but by my amazing team as well! We’ll teach you how to create a supportive project plan, how to optimize launch deliverables like sales pages and social media copy, and how to collaborate with your client and their entire team. 

Tomorrow, December 10th, 2021, is the last day to sign up for the January 2022 cohort so click here to save your spot and submit your application today! 

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Can you believe it’s already December?! We’ve got four more weeks until the New Year is here and there’s a lot to do before we break for Christmas! But, as you know, I’m not one to promote #hustleculture. So instead of giving you a million more things to do on top of your mile-long to-do list, I’m going to give you something to take the edge off. I want to share five tips l use to mentally prepare myself, and my team, for the new year. 

And to be clear, this is not a time-sensitive, race-to-the-finish-line list of things to do. These are just five tips I’m sharing with you because I know that they help me. I like to make my life a little easier, especially when planning something like an entire new year of business, so these five tips just remind me why I started my business and what I can be excited about for the next year. Like my word for the year, which is “deeper.”

This Week We Talk About: 

• How to give yourself grace in the New Year
• How to deal with the highs and lows of business 
• What you can do to feel good about this year and confident for next year 
• What to plan for in 2022 (and beyond!) 

Did you hear? It’s almost time for our January cohort of the Legendary Launch Manager Certification Program! 

It’s a three-month program that’s taught, not only by yours truly but by my amazing team as well!

This program was made with Virtual Assistants, Project Managers, and Online Business Managers in mind. In three months we teach you how to create a supportive project plan, how to optimize launch deliverables like sales pages and social media copy, and how to collaborate with your client and their entire team. 

We get started in January 2022 so click here to save your spot and submit your application today! 

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Do you struggle with your social media strategy? Most people do, and it’s not just because of the ever-changing algorithm. Most people have a hard time finding their audience and creating content that attracts their ideal client. You can’t just throw a Reel out into the world and hope to catch a client, you need a real strategy. 

Enter Kia Young, a Digital Marketing & Social Strategist, Community Builder, & No-nonsense Advocate. She made it her mission to help women find the validation, ease, and freedom that they deserve through their business. Her work focuses on helping people create timeless digital marketing and communications strategies for their businesses. Kia joins us on the How She Did That Podcast to talk all about social media strategy and how to amplify your message. 

This Week We Talk About: 

• What kind of content to make to amplify your message through social media
• How to find your audience and use the best social strategy for that platform 
• How to market your purpose so that people with the same purpose can find and follow you
• How to connect with your audience so you can improve yourself and your business  

If you’d like to learn about 5 Actions Guaranteed To Increase Your Social Media Engagement check out this free video, courtesy of Kia Young

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Have you ever wanted to know exactly what kind of human you are...you know, like, fully understand how you’re wired and what you’re great at? You’d get a list of all your strengths and weaknesses and how to use them to your advantage. You’d be able to market yourself to your clients the right way the first time. And you’d know exactly what makes you amazing. That’s basically what our guest, Katya Nicholas does for her clients every day using CliftonStrengths as her guide. 

Katya is a thought leader on Empathy, Zone of Genius, and Impostor Phenomenon. She helps her clients discover their own unique inner and outer beauty and how to use their beauty to their benefit. In this episode, Katya explains her process of finding someone’s beauty and how you can do the same. 

This Week We Talk About: 

• How to find your inner beauty and your outer beauty  
• How everyone has a talent and can use them to their advantage
• Why your strengths can be your Achilles Heel and how to fix it 
• How to build a team that compliments each other’s strengths

If you’d like to learn how to Decode your CliftonStrengths Report, check out this free video, courtesy of Katya Nicholas

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Since Season Six is all about scaling up, niching down, and owning our income, we’re starting off season six with a quick review session. This week we are re-releasing one of our top episodes - 6 Ways To Know You're Ready to Grow An Agency with our host Tasha Booth. Tasha will be covering everything you need to know before you dive into an agency business model. It can be scary but it’s so rewarding!

If you’ve been listening to HSDT for a while, you know that we’ve covered what an agency model business is and what it isn’t. Now that you know the definition, you might be wondering if transforming your business into an agency is the right path for you. So, how do you make that decision? What are some things that you should know before taking the leap? Take a listen to this episode to find out my six ways to know if you are ready to start and grow your business into an agency!

This Week We Talk About: 

• When you should start switching to an agency business model 
• What you should expect as an agency owner 
• How to mentally prepare yourself for your new role as CEO
• How to prepare for your bigger vision 

There's a reference to "last week's" episode, HSDT episode 106, which can be found here

Are you ready to eliminate team management overwhelm? 

Watch This FREE Training for Agency Owners!

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Many of the women I work with inside of my programs started their businesses to earn a little extra cash. They wanted an extra $500 or $1,000, just to add a bit of additional income to their family’s budget. But now that they’re scaling up to becoming Certified Launch Managers and agency owners, they aren’t earning “pay a few bills” money anymore. This is now “generating wealth” money -- have-everything-you-ever-wanted money. So how do we match our mindset to our income and start thinking about more ways we can generate wealth? 

Enter Nechelle Bartley. She’s the owner of Her Future Wealth, an agency that specializes in helping women generate wealth and shift into a wealth-generating mindset. She noticed that the women she works with can sometimes have mindset blocks around generating wealth and she made it her mission to change that. 

In this week’s episode of HSDT, Nechelle shares some tips to shifting into a wealth-generating mindset, and how to work it into the systems you’ve already created in your business. As a special gift for you, listeners of our show get access to Nechelle’s audio course "Remix & Accelerate Your Building Future Wealth".

This Week We Talk About: 

• How to get into a wealth magnet mindset 
• What hold women back from generating wealth 
• What are the seven areas of wealth 
• How to get serious about generating wealth 

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