By Brandi Mowles
Dishing all the advice for Freelancers and Virtual Assistants that you just can’t Google or Youtube. Serve Scale Soar® brings weekly tips and resources to help you start, grow, and scale your onlin
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The podcast currently has 232 episodes available.
This week, we had the privilege of hearing from Lindsay, a determined and inspiring ad manager who rapidly scaled her business from no clients for an entire year to a booming client load in just 30 days. Her journey is a testament to patience, perseverance, and strategic growth. Here's a look at Lindsay's approach to balancing family life with business, her summer strategy, and the valuable lessons she learned along the way.
Topics Covered In This Episode:
1. Overcoming Fear: Lindsay emphasizes the importance of overcoming initial fears and taking action to achieve business success.
2. Flexibility in Business: Both myself and Lindsay highlight the importance of customizing your business to fit your personal and family needs, emphasizing work-life balance.
3. Value of Community Support: Being part of the Strategist Society provided Lindsay with valuable mentorship, support, and quick communication, contributing significantly to her success.
4. Initial Struggles Are Normal: It's common to face challenges initially, as Lindsay did, but persistence can lead to significant improvements over time.
5. Client Acquisition Through Personal Connections: Lindsay landed her first client through a family friend, demonstrating the importance of leveraging existing relationships.
6. Mindset Shifts: It’s crucial to acknowledge success often comes from a shift in mindset, seeing opportunities where others may see limitations.
7. Effective Time Management: Lindsay uses timers and automation to manage her tasks efficiently, ensuring productivity without overextending work hours.
8. Perseverance and Investment: Investing in the right programs (like Conversions for Clients and Strategist Society) and persevering through challenges are crucial for achieving business goals and growth.
Find the full show notes at: https://brandimowles.com/232
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN HOW TO CHOOSE THE RIGHT AD CLIENTS FOR YOU: BRICK AND MORTAR VS. ONLINE ENTREPRENEURS
Additional Resources:
Are you ready to start and grow an ad management business without burnout or overwhelm? Check out my new on-demand training here >> CLICK HERE TO WATCH NOW
Looking for a mentorship to excel your business to the next level? DM me “STRATEGIST” on Instagram @brandimowles
Lindsay’s Information:
Website - CLICK HERE
Facebook - CLICK HERE
Instagram - CLICK HERE
LinkedIn - CLICK HERE
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In a world where starting a business as an ad manager can seem daunting, especially if you lack experience in marketing, it's important to hear success stories from people who have taken messy action and turned it into a thriving business. Jamie Sampany-Kessie's journey serves as a testament to how determination, hard work, and strategic decision-making can pave the way to success. This week, let’s break down Jamie’s journey as a business owner and discuss her experience. It’s our hope to guide other aspiring ad managers and entrepreneurs on their own path to success and do the dang thing.
Topics Covered In This Episode:
1. Regardless of having no prior experience in marketing or running ads, Jamie started her ad management business and learned along the way.
2. Jamie leveraged her previous experience as a stay-at-home mom, recognizing the skills she developed as a project manager in her household and how they align with her business.
3. The need for service-based businesses to charge what they're worth, leveraging their expertise and the value they provide to their clients.
4. How Jamie started charging $1,000 per month from her first client and confidently increased her rates to $1,500 and then $1,500 for her subsequent clients - showing the importance of raising prices as business and expertise develop.
5. The support and resources from the Conversions for Clients program and the community played a significant role in Jamie's ability to take action and succeed in her business.
6. The importance of a mindset shift needed for stay-at-home parents to recognize their project management skills and apply them to starting and growing a business.
7. Jamie showcased the power of referrals, landing her second client through a recommendation and successfully charging a higher rate due to the immediate need and value she provided.
Find the full show notes at: https://brandimowles.com/231
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN HOW TO RAISE YOUR PRICES FOR MASSIVE GROWTH
Additional Resources:
Are you looking for a mentor program to help navigate your ad management business and gain support like Jamie? Turn messy action into success and join Conversions for Clients HERE.
Follow Jamie on Instagram - CLICK HERE
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
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Finding and approaching potential clients can be daunting. The fear of rejection often paralyzes entrepreneurs, preventing them from taking the necessary steps to grow their client base. This week, we break down proven strategies for finding clients. From methods like personalized outreach to the power of rejection, this episode will give freelancers actionable insights to land their first or next client.
Topics Covered In This Episode:
1. Local or online, success requires going where potential clients are and having conversations.
2. Start with broad niches when finding clients, then narrow down as you get to know what works best for you.
3. Personalize outreach without coming across as too aggressive or pushy—maintain a friendly, conversational tone.
4. Research for leads needs to be practical, focused, and time-limited to avoid getting stuck in details.
5. Reaching success in business requires staying determined in discomfort and taking consistent action, regardless of rejection.
6. Cold emails and cold outreach require a numbers game—focus on volume along with personalization.
7. Overcoming the fear of rejection and adopting a proactive mindset is essential for finding and landing clients.
Find the full show notes at: https://brandimowles.com/230
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO EXPLORE THE ART OF COLD CALLING: STRATEGIES THAT WORK WITH ASHLEY MONK
Additional Resources:
Are you looking for an in-depth guide on how to land clients? Join our boot camp where we deep dive into key strategies to help you land your first or next client - CLICK HERE TO REGISTER
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
This week, we are deep diving into "The $250K Roadmap," where I’m sharing insights for 1-on-1 service providers aiming to achieve rapid growth. Drawing from my personal experience of starting over, filing for bankruptcy, and reaching $250k in 1-on-1 services within a year, I’m offering practical strategies to fast-track success. Let’s explore the key takeaways I’ve learned and explore how you can apply these strategies to propel your service-based business forward.
Topics Covered In This Episode:
1. Start with using your name or initials for your business to avoid getting stuck with a brand that doesn't fit.
2. Focus on setting up a "work with me" page and a scheduler using platforms like HoneyBook or Dubsado to efficiently start your business.
3. Quickly obtain 3 clients to build confidence and gather testimonials, leading to faster price increases.
4. Devote 90 days to actively marketing on a chosen platform tailored to your specific audience and track your efforts closely.
5. Optimize one system and create a standard operating procedure (SOP) with each new client, focusing on areas such as onboarding and reporting processes.
6. Focus on setting personal goals and needs, rather than comparing yourself to others or societal standards of success.
7. Find a community, invest in education and coaching, and ask questions to accelerate progress in business.
8. Prioritize financial management in business and aim for about 75%+ profit margins and implement money management from the start.
Find the full show notes at: https://brandimowles.com/229
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN MORE ON PASSIVE VS. ACTIVE MARKETING: HOW & WHERE TO LAND A NEW CLIENT IN 30 DAYS
The Art of Cold Calling: Strategies That Work with Ashley Monk - LISTEN NOW
My 3-Phase Onboarding Process to Gain Referrals - LISTEN NOW
Your Top Bookkeeping and Tax Questions Answered with Rebecca Driscoll - LISTEN NOW
Additional Resources:
Work with Me Page Training Workbook - CLICK HERE
WOW Training: Effective Onboarding - CLICK HERE
Honeybook In A Hurry - CLICK HERE
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
In a world filled with social media highlight reels and the constant need for validation, comparison has become an all too familiar feeling for many in the online business space. However, I truly believe that comparison does more harm than good. This week, we will discuss practical tips for overcoming the comparison game and shifting towards growth and gratitude in your business and life.
Topics Covered In This Episode:
1. Comparison causes emotional imbalance, hindering personal growth and business success.
2. Social media highlights can evoke feelings of guilt and inadequacy, leading to comparison, but unfollowing or muting triggers on social media is okay for protecting mental well-being.
3. Sharing wins and expressing gratitude can combat feelings of envy within peer groups and coaching calls.
4. Comparison triggers often stem from underlying insecurities rather than logical reasons, so identifying where comparison is felt in the body and uncovering the root insecurities can help overcome envy.
5. Moving from comparison to gratitude and growth opens the door to personal and professional progress.
6. The growth game is more rewarding than the comparison game - focus on personal growth and goals.
7. Consider seeking 1 on 1 support and mentorship to navigate comparison and accelerate business growth.
Find the full show notes at: https://brandimowles.com/228
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN MORE ON TO HOW TO CREATE THE LIFE YOU WANT WITHIN YOUR BUSINESS
Additional Resources:
Are you ready to start and grow an ad management business without burnout or overwhelm? Check out my brand new on-demand training here >> CLICK HERE TO WATCH NOW
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
Have you ever found yourself on a discovery call, only to realize that the potential client has completely taken over the conversation, leaving you feeling like the interviewee rather than the interviewer? You're not alone. As an expert in freelance ad management, I’m sharing my insights on how to command a discovery call and regain control when things don't go as planned.
Topics Covered In This Episode:
Find the full show notes at: https://brandimowles.com/227
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN THE 10-STEP FORMULA TO A SUCCESSFUL 15-MINUTE DISCOVERY CALL
Additional Resources:
Are you ready to dive deeper into topics like these and receive one-on-one mentorship? DM me “STRATEGIST” on Instagram @brandimowles where we can chat to see if it’s a good fit for you!
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
Are you torn between picking leads or purchases when it comes to running Meta ad campaigns for webinars? This week, we dive into this dilemma and discuss practical tips for choosing the best objective for your webinar campaigns. Let’s break down the key points and explore the best Meta ad strategies for webinar campaigns.
Topics Covered In This Episode:
1. The best ad strategy for webinar campaigns, tackling the dilemma of choosing between leads or purchases.
2. I emphasize that the decision between leads and purchases is not a one-size-fits-all scenario but depends on various factors.
3. I discuss starting with a lead campaign as the initial goal is to generate leads, which also tends to be more cost-effective.
4. The duration between sign-up for the webinar and the pitch is a crucial factor in deciding whether to run a purchase campaign.
5. Prioritizing testing the webinar with warm traffic to ensure conversions before shifting focus to ad strategies.
6. Employing troubleshooting metrics to assess the effectiveness of the chosen ad campaign, then considering switching to a purchase campaign if necessary.
7. Exceptions arise for different campaigns, such as campaigns with a tripwire, where a purchase campaign may be more suitable.
8. Understanding the importance of asking questions, going deeper, and thinking strategically to elevate from being an ad manager to an ad strategist.
Find the full show notes at: https://brandimowles.com/226
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE LEARN THE CREATIVE COCKTAIL: BLENDING THE PERFECT AD CREATIVES
Additional Resources:
Are you ready to dive deeper into topics like these and receive one-on-one mentorship? DM me “STRATEGIST” on Instagram @brandimowles where we can chat to see if it’s a good fit for you!
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
As entrepreneurs, it's common to find ourselves flooded with innovative ideas, each one brimming with potential and promise. However, reality often sets in after the initial burst of enthusiasm, leaving us either overwhelmed, burnt out, or struggling to prioritize what truly matters. This week, I’m introducing the concept of a "parking lot system," a powerful technique to avoid overwhelm and hone in on the projects that genuinely matter. If you often find yourself in a whirlwind of ideas and struggle to navigate their implementation, this innovative approach might just be the change you need in your entrepreneurial journey.
Topics Covered In This Episode:
1. I introduce the "parking lot system" as a solution to the struggle of being an entrepreneur with numerous ideas but not enough time.
2. The system helps cut down overwhelm and lets entrepreneurs focus on projects that truly matter to them.
3. I share how the parking lot system helped me avoid burnout and overwhelm after the birth of my son.
4. The waiting period of 30 days allows ideas to cool down and helps assess if they align with business goals, since all ideas are good but not all need to be implemented immediately.
5. I give practical steps for implementing the parking lot system, such as setting reminders and revisiting ideas after the cooling period.
6. The system keeps situations simple, reminds of what's important, and prevents taking on too many projects, both in business and personal life.
7. I encourage the application of the parking lot system to personal commitments and priorities to avoid overcommitting.
Find the full show notes at: https://brandimowles.com/225
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE TO LEARN 4 THINGS I TRACKED TO SCALE TO SIX FIGURES
Additional Resources:
DM me @brandimowles on Instagram and tell me what you currently use as your system or if you’ll be using the parking lot system!
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
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This week, I’m sharing my story of how my husband and I made a big move from Florida to Georgia, embracing new beginnings and creating the life we truly wanted. What began as listing our house in Florida turned into a series of unexpected yet serendipitous events that led us to our dream home in Georgia. Our experience is a testament to the power of intuition, letting go of control, and embracing change wholeheartedly.
Topics Covered In This Episode:
1. Trust the process and have faith in the timing of life changes.
2. Be open to releasing control and letting things happen as they are supposed to.
3. Embrace the journey and enjoy the process of accomplishing your goals.
4. Recognize the signs and synchronicities that guide your decisions.
5. Prioritize communication, intuition, and releasing control in both business and personal life while asking for what you want and putting it out into the universe.
6. Embrace the freedom and opportunities that your business provides and continue to consider new possibilities to remain open to reevaluating life decisions.
7. Trust in your ability to overcome challenges and navigate major life changes.
Find the full show notes at: https://brandimowles.com/224
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE FOR PART 1 ON HOW TO PLAN FOR THE EXPECTED IN YOUR BUSINESS AND LIFE
Additional Resources:
Are you ready for your business to provide freedom, flexibility, and financial stability? DM me @brandimowles on Instagram “NEW BEGINNINGS”!
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
As summer approaches, many entrepreneurs find themselves dreading the juggling act of running a business while wanting to prioritize family time. However, it doesn't have to be a choice between business success and family memories. Business strategist and mom of three, Nicole Culver, shares her insights on how to set up your summer for success while making time for family and still achieving your business goals.
Topics Covered In This Episode:
1. Nicole emphasizes the importance of knowing your business numbers and how it helps to find a balance between enjoying life and not being stressed about money during the summer.
2. We highlight the significance of setting up a summer schedule to prioritize family time while still maintaining financial responsibilities.
3. Nicole shares her approach to planning in advance for the summer, including a debrief at the end of the previous summer to identify what worked and what didn't work.
4. The importance of scheduling and making non-negotiable commitments to activities like beach days, lunches with friends, and family time.
5. Nicole introduces the idea of casting a big vision for the summer, breaking it down into manageable steps, and the importance of focusing on one thing at a time in your business.
6. Advice from Nicole to not waste life away, give yourself permission to dream big, and set yourself up for a successful summer as a way to make each summer better than the last.
7. The emphasis on leading by example and not apologizing for creating a summer schedule that allows for both business and family priorities.
Find the full show notes at: https://brandimowles.com/223
Loved This Episode? Check Out More Here. ⬇️
CLICK HERE FOR NICOLE CULVER'S PREVIOUS EPISODE - SIMPLE AND DOABLE ACTION STEPS FOR TAPPING INTO YOUR ENERGY AND FINDING YOUR STRENGTH AS A BUSINESS OWNER
Additional Resources:
Nicole Culver helps online coaches take quantum leaps in their business with digital products. She is a certified Master NLP coach, hypnotist, and mindset expert who helps coaches amplify their results by combining the right mindset with the perfect-for-them business strategy. Nicole loves to coach her clients and students so they can see beyond their limitations and open up to what’s truly possible for them.
Where to Find Nicole:
Nicole's Website - CLICK HERE
Nicole's Instagram - CLICK HERE
Nicole's Podcast - CLICK HERE
Nicole's Free Business Planner - CLICK HERE
DM Brandi @brandimowles on Instagram “STRATEGIST” to learn more.
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
The podcast currently has 232 episodes available.
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