In this powerhouse episode, Sasha sits down with Josh Nelson, a guy who might just be the most business-savvy law firm owner you've never heard of. Josh runs a wildly successful estate planning and probate firm that brings in just under $12 million a year, and he built it from scratch with a business mindset that’s rare in this industry.

📰 About Josh Nelson:

Josh is the CEO of Nelson Elder Care Law, a high-volume estate planning law firm that helps over 150 families every month. He’s scaled the business beyond himself by building a leadership team, ditching billable hours, and focusing on real business metrics, things like cost per acquisition, average case value, and conversion rate.

👉 Sasha and Josh explore:

— Why hiring more lawyers won’t scale your firm and what to do instead

— The real cost of the acquisition trap at $1M/month revenue and how Josh is solving it

— How to structure a team that runs without you, and frees you to lead

— The surprising trick that keeps their clients’ loved ones safe in nursing homes

— His no-BS roadmap to replicate this model from scratch in any market

👉 Main Takeaways from the Episode:

— Stop doing everything yourself – delegate, automate, and focus on leadership.

— Build your marketing engine before you hire a big team, revenue first, then scale.

— Hire A-players and pay them well, it’s cheaper than constantly replacing people.

— Track only the law firm KPIs that actually move the needle, like booked consults per day.

— Invest in mentors or coaches who are 10 steps ahead of you, shortcut your growth.

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/

📞 Connect with Josh Nelson:

• Website: https://nelsoneldercarelaw.com/ 

• LinkedIn: https://www.linkedin.com/in/joshuanelsonjd/ 

📞 Connect with Sasha Berson:

• LinkedIn: https://www.linkedin.com/company/grow-law/

• Instagram: https://www.instagram.com/grow_law/

• YouTube: https://www.youtube.com/@growlaw

• Facebook: https://www.facebook.com/growlaw

• Email: [email protected]

• Phone: (312) 854-7724

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