Alex Mather and his team at Eternal are building a platform that addresses long term health of active, athletic people looking for a proactive approach. In this episode, we dug into the lessons Alex learned while being an early employee at Strava, founding The Athletic (as well as exiting it) and it all played into his latest venture.

Show Notes:

Alex Mather: https://www.linkedin.com/in/alexemather/

Eternal: https://www.eternal.co

The Athletic: https://www.nytimes.com/athletic/

Strava: https://www.strava.com/

Rebecca Rusch: https://www.rebeccarusch.com/

Mel Strong: https://www.linkedin.com/in/melanie-strong/

Next Ventures: https://www.nextventures.com/

BPC - Brand, Product, Content:

Oura: https://ouraring.com/

Nuclear War (Book): https://amzn.to/4jRGT8Z

Semafor - Jonah Weiner: https://www.semafor.com/article/10/14/2025/blackbird-spyplane-jonah-weiner

The War Of Art (Book): https://amzn.to/45nir9z

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