We all know sleep is important, and if you're a fitness trainer, you've probably told your clients to get more of it.

But beyond that, most trainers draw a blank. They might toss a sleep hygiene article at clients and tell them to get a sleep tracker. But how helpful are those things really? And how important is it to coach sleep when you've got big fish like exercise and nutrition to fry?

Nick Lambe founded The Online Sleep Coach to address those questions and teach trainers what they need to know about sleep, how to teach it to their clients, and how to build systems around sleep coaching.

Links:

The Sleep Coach Course
@theonlinesleepcoach
Gym Owners United

Timeline:

3:36 – Coaching sleep: The void in the fitness industry.

4:59 – Where does sleep rank in the hierarchy? 

9:46 – Why coaches don’t talk about sleep enough.

13:07 – The oversimplification problem.

16:41 – How to implement sleep into a coaching practice. 

21:46 – Getting clients to buy in.

25:25 – Sleep trackers: Yea or nay? 

35:29 – Helping trainers systematize sleep coaching.