Have you ever visited a website in search of  information, only to be left frustrated by the lack of clarity you find? You may not know where to look on the site, you may be confused by the flowery language or overwhelming design, or you just might be unsure as to how to get to where you need to be.

As a user, you're not alone in your hope for seamless and intuitive interactions online. In fact, they should be common place! However, as a business owner, you do have the responsibility to provide these types of experiences to your audience.

In today's episode, we explore the role of UX in small businesses, and we'll talk about creating a website that not only meets, but exceeds user expectations.

So, let's talk UX!

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EPISODE 126.

Read the show notes and view the full transcript here: https://erinollila.com/how-to-create-the-best-website-user-experience-annie-maguire/

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Want more conversions from your website?

For a limited time, and at a fraction of the cost, I'll review your main website pages and create a report (shared via video and in written format) reviewing the conversion-specific updates you can make to see improved sales and lead generation.
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I'm testing out this offer with temporary pricing for the month of July 2024. Book for only $300 now, and you'll get a complete UX review within 7 days!

Book your Conversion Clarity Checkup now!

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Learn more about our guest expert, Annie Maguire
Annie Maguire is a Conversion Copywriter who helps small & mid-sized businesses build websites that convert.

Learn more about her via her website, connect with her on LinkedIn, and grab her Customer Interview Template for free.

Learn more about your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Reach out her on Instagram, Threads or LinkedIn

I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.

The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.

See all details and join us here: https://erinollila.com/rewrite-your-site/