How do you share your professional side with social media content?

Content that’s easy to grasp, not boring, and actually makes people want to listen, engage, and  start conversations with you?

That’s the focus of this week’s personal brand therapy

Learn how to create "professional insights" content, how to balance creating 'how-to' vs. 'how-I' content into your strategy, and how to leverage social proof to gain credibility.

We'll also discuss the significance of incorporating a standout POV to not blend in plus 3 questions to start formulating yours.

Remember, content is the currency of our brands to attract awareness, and attention and grow authority. The right balance will set you up for success.

LINK:
LinkedIn's Latest Update for More Insightful Content

Own Your Lane™ - Personal Branding & Marketing For Experts

The podcast for expert-led business owners ready to confidently position, brand, and market themselves to win clients and industy oppotunities.

Hosted by Michelle B. Griffin, speaker, strategist and LinkedIn® visibility expert. As the founder of Brand Leaders and with her Own Your Lane™ Recognition Roadmap, Michelle helps expertise-led business owners become the clear choice in their field.

Learn more at MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn