When you finish this episode, I think you’ll agree with Beth Rich’s new nickname “Brilliant Beth”. 

Five years ago, Beth bought Mix It Up Home & Gift; now she has TRIPLED sales in the last four years. Another shocking key to her success...  averaging 70 store events a year!

Beth is fortunate to have two stores that thrive in a resort downtown area that participate in dozens of events yearly, which add to her sales, but she has a super unique take on a private event…laundry night.

These nights are actually called ‘Holiday After Hours Parties’ and they are so successful that Beth actually has waitlists for people to participate. These bring in old and new customers, and they streamline MAJOR sales. Beth explains how these events work, and you are going to be inspired.

Process and operations are major factors for Beth and her team. She uses Asana and Shopify to digitize and simplify the information needed for her store, ordering, and creating stellar customer service experiences. 

You don’t have to know how to do this all on your own. Beth is an advocate for hiring help where you need it! She hired an operations consultant. See where YOU may need help and seek support. 

Listen, you have to tune in all the way through because there is so much gold here throughout the whole episode!

I’m rooting for your success.

What’s Inside:

• A unique way to build sales and exclusivity with events.
• The secret to having a waitlist of customers.
• How to use Asana for retail.
• Hiring support for operations and processes.
• Using private and public events to boost sales.
• A great idea for a special customer service experience. 

Mentioned In This Episode:

Mix It Up Home & Gift
MixItUpCDA (@mixitupcda) on Instagram
Mix It Up | Coeur d'Alene ID
Heart on Main Street
Asana
Shopify
The Landmark Bestseller Now Revised and Updated for the 21st Century (Think and Grow Rich Series)
EVOLVE 2024 in Denver, CO - Crystal Media
Crystal Media Insiders
Crystal Media
Crystal on Instagram
Crystal Media on Instagram
Crystal Media Co - YouTube

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