The Fitness Marketing Agency Podcast

How To Grow Your Gym Despite Heavy Competition


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In this episode, we sit down with Kevin from Hurley Fitness, a gym based in Ely, Cambridgeshire, that's experienced incredible growth by focusing on two crucial pillars: mindset and systems. Kevin talks about the transformation from burnout to building a thriving fitness business, emphasising the importance of personal development, community, and serving the right demographic. Discover how Hurley Fitness stands out from the competition with a unique approach to strength training, customer relationships, and mindset, and learn how focusing on both business systems and personal growth led to incredible results.

  • The mindset transformation that helped grow SGPT gym to 110 members.

  • How to tap into the 50+ demographic to build lasting success.

  • The power of a clear, consistent membership offer.

  • Why focusing on strength training, not weight loss, is a game-changer.

  • How community-driven marketing strategy fuels growth.

To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below:

https://fitnessmarketing.agency/high-growth?sl=kevpoddescription

Connect with Fitness Marketing Agency on Instagram:

https://www.instagram.com/fitnessmarketingagency/?hl=en-gb

Connect with Kevin on Instagram: https://www.instagram.com/hurley_fitness_ely/?hl=en-gb

This episode is sponsored by LegitFit Gym Software, LegitFit's smart gym management system helps fitness businesses grow by 110%, increases bookings by 25% through automation, reduces cancellations by 20%, and saves €1,500 annually. Find out more here: https://bit.ly/3YN6MOm and to book a demo call, Click here: https://bit.ly/48znLXC

FBDA helps fitness businesses that are in despair & help take them to full repair, transform your gym into a thriving profitable business that works for you: https://www.thefbda.com/

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The Fitness Marketing Agency PodcastBy Fitness Marketing Agency Limited

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