I had my friends over at Mecka Fitness come on the podcast to talk about how to know who your core customer actually is??

Kevin Beamon (founder) and Sarah Neff (head of Marketing) allowed me to process their existing customer database and run it through The Gym Real Estate Company's customer segmentation reporting software to provide actual data as to who their core customer is and how to find them.

We then hopped on this call to talk shop about our findings.

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I solve problems in your business and make you more money.  Guaranteed. 

For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.  

Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

Learn more about what it’s like for us to work together.

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Want to increase your business IQ by 100x for only $50? 

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

New courses are added every month. 

⁠www.microgymuniversity.com⁠ 

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Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

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14-Day Trial of GymsSudio — the last member management software you’ll ever need.

GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience. 

Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world. 

We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month.

https://www.gymstudio.com/

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Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger. 

This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals.

Try Macrostax Team, FREE for 30-days with this link.