April 14, 2020

How to Market Your New Online Dispute Resolution Practice on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #103

19 minutes

You have mastered the art of conducting your mediations and dispute resolution proceedings online but now what? How do you let people know that you are online and get clients? This episode covers online mediation expert, Susan Guthrie's TOP TIPS for getting the word out and marketing your new online mediation practice!

It can be hard to toot your own horn and professionals often have a difficult time knowing how to market their practice. With the addition of an online platform to your mediation or dispute resolution practice however, you have the perfect excuse to share this exciting development with the world (including potential clients)! Susan Guthrie, a top family law and mediation attorney, has had a successful online mediation practice for years and she shares with you her top tips for sharing your big news and building your new practice. You need to get the "butts in those virtual seats!"

Highlights from the episode:

The essential elements that you must add to your website.

How can you re-purpose elements of your website in your other marketing efforts?

What you need to say in an eblast to your list.

How can a video help you get the word out?

What social media sites should you focus on based upon your potential clients?

Susan even shares a quick, easy and effective tip that you can implement in less than 5 minutes!

Marketing is a key component to a successful practice so be sure to listen to this episode today!

Be sure to subscribe to the podcast on your favorite platform so that you don't miss an episode and if you enjoyed this episode, please give us a 5 Star Rating on iTunes and tell us what you liked in a REVIEW!

Susan Guthrie, nationally recognized as one of the Top Family Law and Mediation Attorneys in the country, has been helping individuals and families navigate separation and divorce for 30 years. Susan provides online divorce mediation and legal coaching services to select clients around the world.As a leading dispute resolution professional, Susan is honored to serve on the Executive Council of the American Bar Association’s (ABA) Dispute Resolution Section as the Membership Officer and to be a Co-Chair of the Mediation Committee.

Susan also is one of the leading experts in online mediation in the country and trains other professionals in the practical and ethical considerations of conducting their mediations online through her business Learn to Mediate Online (www.learntomediateonline.com.) Susan offers additional training and webinars in Social Media Marketing for Professionals, DIY Website Basics, Building an Online Practice, Starting a Podcast and more so be sure to check the site for dates and times!

Susan has been featured in and on media outlets such as CNBC, Market Watch, Forbes, Eye on Chicago, WGN, the ABA’s Just Resolutions Magazine, Thrive Global, The Nook Online among others. She is licensed to practice law in the States of California and Connecticut as well as before the Supreme Court of the United States.

Susan's other Podcasts: After a year and half of co-hosting the award winning podcast, Breaking Free: A Modern Divorce Podcast which has reached over 3 million listeners, Susan recently launched her fresh and inspiring new podcast, The Divorce and Beyond Podcast with Susan Guthrie, Esq. (www.divorceandbeyondpod.com) which debuted on iTunes “Top Podcasts” List for self-help podcasts. Divorce & Beyond is focused on pulling back the curtain on the mysteries of the divorce process and bringing tips and resources to help people to thrive and shine in their new future beyond divorce.

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