Just because your revenue is growing doesn't always mean your profit is. In this episode, I talk about the exact moment most Med Spa owners get stuck when they shift from a solo referral-based model into a growing team and multi-channel marketing machine, but forget to upgrade their backend systems. I break down the trap of customization on the fly and why high revenue often hides low margins. I also share the Profit Engine Formula that helps you scale with clarity and control. Tune in to learn how to design a menu, consult process, and team accountability structure that actually supports sustainable profitability without the overwhelm.

HIGHLIGHTS

• Why 50% of small businesses fail.

• The client's story that inspired this episode.

• Two metrics every Med Spa owner must track.

• What AMSPA data says about profit drops when scaling.

• Ways to use habit data to coach your team effectively.

• How to keep team performance consistent across providers.

RESOURCES + LINKS

Try Ask Heather AI for 30 Days HERE http://heatherterveen.com/trial

Apply for The Med Spa Advantage HERE https://heatherterveen.com/apply

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Heather: @heatherterveen

Website: heatherterveen.com