Here’s What I Wish I Knew at Each Milestone

If you're sitting at six figures and asking yourself, "What do I need to focus on to grow this business the right way?" — this episode is your roadmap. I’m walking you through what I call the three critical scaling phases: the Foundation Phase at $100K, the Momentum to Millions Phase at $500K, and the Leadership Expansion Phase once you’ve hit $1M.

I break down the exact moves to make at each level, from optimizing your core offer and tightening up your systems, to tracking profit margins and building a team you can trust. You’ll learn how to stop spinning your wheels, make smarter decisions based on real data, and step into the CEO role your business needs from you.

This isn’t about doing more. It’s about doing the right things at the right time—without burning out, losing profit, or feeling like you have to constantly reinvent the wheel.

I’m sharing behind-the-scenes strategies I used to scale my own business and what I teach inside my masterminds and Digital Course Academy. So whether you're trying to stabilize your income, grow with intention, or finally let go of the tasks that are dragging you down, I’ve got you.

HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE:

1️⃣ Scaling from $100K starts with building a rock-solid foundation  – Without a strong foundation, you’ll pay for it later. Learn how to systematize your processes, get clear on your finances, and stop jumping from offer to offer too soon. 

2️⃣ At $500K, focus on financial mastery and the customer journey – Know your numbers, track your profit margins, and design offers that support your audience as they continue to grow with you.

3️⃣ Once you’ve hit $1M, it’s time to lead like a CEO – This is where leadership becomes essential. You’ll need to build a strong team, clarify roles, and step fully into the visionary role so your business doesn’t rely on you for every little decision.

RESOURCES MENTIONED IN THIS EPISODE:

Doubting every move? Stressing over every sentence, margin, and graphic? Take a beat and grab my guide, 3 Mind Games That Keep You Playing Small (And How to Break Free for Good). You’ll learn how to gently get your thoughts in check so you can keep moving forward. 

Digital Course Academy is opening in September! To be the first to know and access all the early bird perks, sign up for the waitlist: amyporterfield.com/dca 

Check out Episode 21, all about business metrics and data: amyporterfield.com/show-notes/21 

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