In today's episode, we're joined by Tom Martin, co-owner of BYS CrossFit. We learn about Tom's journey entering the fitness industry and how his business became a CrossFit Affiliate. Tom talks about the importance of community within his fitness business and how community is formed through CrossFit. We delve into Tom's sales process and how he manages his time and delegates his fitness business. Furthermore, we get a walk-through of Tom's gym set-up, and he explains how he structures his CrossFit programmes for a range of his clients. Key Highlights:

• Tom's journey from coaching to co-owning a CrossFit Affiliate gym.

• The set-up of his CrossFit gym.

• Tom's sales process and how he gets people into his fitness business.

• How he adapts and tailors training programmes for each of his clients in his facility.

• How Tom has built a community for his members through his fitness business.

• Challenges that Tom has faced within the past 12 months.

• Tom's training and love of CrossFit.

To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below: https://fitnessmarketingagency.com/discoverycall?sl=podcastshownotes Connect with Fitness Marketing Agency on Instagram: https://www.instagram.com/fitnessmarketingagency/ Connect with BYS CrossFit: https://www.instagram.com/bys_crossfit/ https://www.byscrossfit.co.uk/