Dr. Wendy Sue Swanson is welcomed back to the show-- who you will remember from our show on how to talk to kids about food allergies. Bridging the digital divide between doctors and patients, Dr. Swanson, Chief of Digital Innovation at Seattle Children’s Hospital has blazed a trail of patient education using her voice through a variety of different channels in traditional and social media. Through her blog, podcast , social media channels and her parenting book she translates science and parenting information to the public. Swanson also regularly partners with reporters in traditional print, online, and television media and makes weekly TV appearances in Seattle with NBC affiliate, KING5 News. She hopes to transform the paternalistic approach to messaging into an empowered, patient-centered one where peers learn from each other and from expert advice online. Check her out at http://seattlemamadoc.seattlechildrens.org/

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