As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off?

If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out.

This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable. 

Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo. 

This is a perfect case study  on the call "narrow lane" approach I speak often about.  Yes, specificity and focus can propel you and your business. 💯

What You'll Learn:

• Niche Down Like a Pro: Claire shows how focusing on one area can boost your business.
• Brand Yourself Differently: Get tips on standing out in your field.
• Practical Steps for Growth: Claire shares how to turn theory into action for business success.

For female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical.

Links
Connect with Claire M Davis on LinkedIn

TractionResume.com

Ready to Own Your Lane? - The Brand Leaders® Podcast

Michelle B. Griffin is a keynote speaker, personal brand and PR strategist, author, podcaster and LinkedIn® visibility expert who helps high-achieving professionals elevate their visibility and influence for business growth.

As the founder of Brand Leaders® Executive Branding and creator of the Own Your Lane® Recognition Roadmap, she helps B2B founders, leaders and industry experts position their personal brands and leverage LinkedIn + PR to grow influence, increase demand, and become top-of-mind authorities to accelerate business growth.

Book a chat with Michelle to discuss speaking, advising or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
EXECUTIVE BRANDING ADVISORY: Brand Leaders
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn