Service Design Show

How To Unlock The True Power Of User Research / Steve Portigal / Episode #52


Listen Later

By now we all know that storytelling is one of the most powerful tools in the service design toolbox. But can we also use storytelling to actually improve our own practice? Steve Portigal thinks so and he explains why in this episode.
And how well aware are you of your own biases, beliefs and assumptions when you go into a project? Learning to better listen to ourselves might be a key to get more meaningful work done.
Finally we discuss why the value of deep research is still often not aligned with the value we put on designing solutions. For this we dig into some economic fallacies that might have to do with this.
The big question of this episode is: When has storytelling worked for you (and when did it fail)?
Send me a message on LinkedIn if you enjoyed this episode. I would love to hear from you!
----------------------------------------
[EPISODE GUIDE]
02:34 - The first encounter with Service Design.
04:50 - How can we use storytelling as a valid tool for developing our practice?
15:30 - What if we were better at listening to ourselves?
24:45 - When will we value researching the problem as much as designing the solution?
34:05 - Big question: When has storytelling worked for you?
----------------------------------------
[DISCOUNT CODE]
Doorbells, Danger, and Dead Batteries: User Research War Stories
Save 20% off the regular price by using "servicedesign18-20" during checkout (valid until June 30, 2018).
https://rosenfeldmedia.com/books/user-research-war-stories/
----------------------------------------
LINKS FROM THE EPISODE
* Steve on LinkedIn ➜ https://go.servicedesignshow.com/3x-el
* Doorbells, Danger, and Dead Batteries: User Research War Stories (book) ➜ https://go.servicedesignshow.com/e530i
* https://www.portigal.com/
* https://medium.com/@steveportigal
* https://rosenfeldmedia.com/expert/steve-portigal/
MORE EPISODES
Enjoyed the show? Take a look at some of the other episodes.
https://go.servicedesignshow.com/podcast
YOUTUBE CHANNEL
Every episode of the Service Design Show is also available as via the official YouTube channel.
https://go.servicedesignshow.com/youtube
FACEBOOK PAGE
Check the Facebook page where you'll find more content and can discuss the episodes.
https://go.servicedesignshow.com/facebook
----------------------------------------
[FREE COURSE] HOW TO EXPLAIN SERVICE DESIGN
Learn how you can get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are!
https://servicedesignshow.com/free-course
...more
View all episodesView all episodes
Download on the App Store

Service Design ShowBy Service Design Show

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

12 ratings


More shows like Service Design Show

View all
TED Radio Hour by NPR

TED Radio Hour

21,965 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,543 Listeners

Monocle on Design by Monocle

Monocle on Design

76 Listeners

The Daily by The New York Times

The Daily

112,236 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,990 Listeners

Creative Confidence Podcast by IDEO U

Creative Confidence Podcast

128 Listeners

This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast by Gerry Scullion

This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast

15 Listeners

Design Better by The Curiosity Department, sponsored by Wix Studio

Design Better

320 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,159 Listeners

On Purpose with Jay Shetty by iHeartPodcasts

On Purpose with Jay Shetty

27,400 Listeners

You're Dead to Me by BBC Radio 4

You're Dead to Me

3,180 Listeners

Coaching Real Leaders by Harvard Business Review / Muriel Wilkins

Coaching Real Leaders

673 Listeners

Product Thinking by Melissa Perri

Product Thinking

148 Listeners

Empire by Goalhanger

Empire

2,469 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

165 Listeners