#396 Are you overlooking the best places to find top talent? In this episode hosted by Kirsten Tyrrel, we’re joined by Jessica Miller-Merrell, a trailblazer in digital recruiting who’s been using social media and blogs to source candidates since the early 2000s. Jessica breaks down exactly how business owners can leverage their existing digital assets — like newsletters, blogs, and social media — to attract high-quality applicants without spending a fortune on job boards. She also shares her personal journey from corporate HR to building a thriving consultancy, revealing lessons learned along the way. You’ll discover practical tips on setting up applicant tracking systems, measuring the success of your job postings, and using AI tools to streamline the process and stay compliant with employment laws. If you’re ready to stop sifting through unqualified candidates and start building your dream team, this episode is packed with actionable insights you won’t want to miss!

What we discuss with Jessica:

+ Leveraging digital assets for recruiting

+ Posting jobs in Facebook groups

+ Using newsletters and blogs for hiring

+ Setting up applicant tracking systems

+ Benefits of Google Analytics for hiring

+ Avoiding compliance pitfalls in recruiting

+ How AI is changing talent acquisition

+ Tips for writing clear job descriptions

+ Best practices for onboarding virtual assistants

+ Creating systems to automate recruitment

Thank you, Jessica!

Check out Workology at Workology.com.

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