Ever dreamed about writing a book to share your expertise and/or build your personal and professional brand? It's not as hard as you think!

This episode will teach you mindset, strategies, and practical tips to do just that. I interview Diego Pineda, a content marketing manager and a book coach to show us exactly how to write your first book in 90 days, plus learn why self-publishing is important.

NOTE: Check out the sister episode on how to self-publish your book in 90-Days

Diego helps solopreneurs, coaches, and consultants write their first book fast to become thought leaders in their industries, gain authority and visibility and make more money. He highlights how you can write a book to build a personal brand for your businesses and some mistakes people make.

Timestamps

[01:38] Diego’s background

[03:12] Where to start in writing a book and promoting your business

[05:31] Writing the book

[10:00] About Diego’s book

[12:10] Mistakes people should look out for a while writing a book

[15;00] Writing a book within 90 days

[16:14] Self-publishing

[19:20] Professional/personal mantra

Quotes

● “You want to align your business goals with the topic of your book.” (03:33-03:36)

● “Don’t write and edit at the same time.(11:14-11:18)

● “ If you are going to use your book as a marketing tool for your business and you want to get out there, do self-publishing. (16:14-17:53)

● “Moving fast and doing great things is the innovation mindset.” (20:15-20:21)

 

Ready to Own Your Lane? - The Brand Leaders® Podcast

Michelle B. Griffin is a keynote speaker, personal brand and PR strategist, author, podcaster and LinkedIn® visibility expert who helps high-achieving professionals elevate their visibility and influence for business growth.

As the founder of Brand Leaders® Executive Branding and creator of the Own Your Lane® Recognition Roadmap, she helps B2B founders, leaders and industry experts position their personal brands and leverage LinkedIn + PR to grow influence, increase demand, and become top-of-mind authorities to accelerate business growth.

Book a chat with Michelle to discuss speaking, advising or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
EXECUTIVE BRANDING ADVISORY: Brand Leaders
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn