How can you acquire and keep more gym clients?

Our top fitness entrepreneurs share their secrets.

This month’s Two-Brain leaderboard features coaching gyms with outstanding member counts—ranging from 341 to a whopping 941.

In this episode of “Run a Profitable Gym,” Two-Brain founder Chris Cooper runs through the Top 10 gyms around the world for client headcount and then shares the owners’ tips with you.

A few themes: These gyms all have great retention, funnels, sales systems and general business systems that can be used by large, cohesive teams.

Another commonality: All these gym owners invested in mentorship and have seen a great return on that investment.

What’s the best plan if you’d like to push your client count above 300?

Start with 150 members and use a mentor to help you create airtight systems to manage them. Then scale up slowly with a stable foundation under you.

Links

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1:25 - The May 2024 leaderboard

3:52 - Using the 150 Model

5:06 - Common themes

7:31 - Focus and operating at scale

11:39 - Building systems with mentorship