In today’s episode, Taylor and Justin Ford are here to reveal the secret to getting more signatures. We’ll discuss customer psychology, dominating your market, and growing your business. If you think selling homes is just talking to people and making a lot of money, you should know that there’s a lot more to it than that. 

Fortunately, Justin is here to share his success secrets with you. At their core, his tips can be summed up with one piece of advice: Talk to more people. At the end of the day, real estate is a numbers game. The more people you talk to, no matter how good you are at talking to them, the more leads you’ll secure and the more transactions you’ll do. 

Today, Justin takes you through the Glover U game plan for prospecting, improving your mindset, developing your skills, talking to more people, and growing your business. 

We also discussed;

• The importance of mindset in this market

Quotes 

“Mindset and skills are what separate elite agents from the rest.”

“Selling is not telling; it’s asking questions.”

Key Points 

1. To master prospecting and solve issues in your business, you need to focus on your mindset and your skills. The truth is that resources and training are available for all people—they are very accessible. Because of this, you need to have a bulletproof mindset to outwork your competition. To improve your mindset and identity and address your limiting beliefs, listen to encouraging material, rid yourself of negative people, and attend conferences. 

2. Besides mindset, skills are your No. 1 asset. Consumers make decisions on who to work with based on how you make them feel. If you can present yourself as an expert, you’ll make people feel better about hiring you. Ask great questions, listen to people’s answers, and ask deeper questions.

3. The fastest way to get to a deal is to have conversations with people. Practice scripts and roleplaying with other agents. It might not be the most exciting work in the world, but it’s effective. From there, identify the people you want to target.