Brandon Nutter from Ampd joins me today to discuss external traffic and how that impacts on the store vs product page. Many of the results show a greater attribution for reduced ACoS and how best to set this up. We discuss products and user intent, how to plug the leaks and the copy on your Google Ads for a better yield.

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Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps and many more

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