Inside Aesthetics

Episode 257 showcases our hosts Dr Jake Sloane & David Segal.

In our 'What's trending in Aesthetics?' mini-series of episodes we discuss topics that have been popular with injectors on social media or in the news. We'll cover controversies, big stories and themes that have got our industry talking.

In Chapter 2 we cover an article published by The Sun newspaper in the UK. This reported that Laser Clinics UK (with 50 locations built in the last few years) had suddenly been forced to liquidate several of its clinics. This decision left staff jobless and patients angry, with many having paid for treatments in advance with no recourse or refunds offered.

We discuss the global trends that have led to this, other issues that larger chain clinics often struggle with and make some predictions about how difficult the next 12-24 months might be.

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Episode 256 hosts Elizabeth Lyvers (Nurse Anaesthetist based in Milwaukee, USA)

Elizabeth joins us in the 14th chapter of our series called 'The Business of Injecting'. In these episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for achieving aesthetic business success.

00:00 Introduction 04:44 Meet Elizabeth Lyvers and Her Journey 07:02 CRNA Role and Skills 11:20 Starting the Aesthetics Business 14:50 First Space and Service Menu 22:07 Marketing From Zero 26:44 Popups and Partnership Pitch 31:39 Imposter Syndrome and Momentum 36:00 Pharma Loyalty Programs and Reps 39:58 Discounts Versus Credit 40:46 Community Networking Tactics 42:32 Pricing Benchmarks Talk 43:55 Marketing Spend Questions 44:49 Memberships And Skin Growth 49:49 Reps And Loyalty Programs 52:27 Product Lineup Strategy 57:44 Scaling Into New Space 01:02:10 Hiring A Second Injector 01:04:40 Time Management And Retention 01:07:47 Social Media Without Ads 01:09:30 Career Advice And Burnout 01:14:08 Education And Mentors 01:16:48 Dream Additions And Wrap

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Episode 256 hosts Elizabeth Lyvers, a Nurse Anaesthetist from Milwaukee, USA. 

Elizabeth joins us in the 14th chapter of our series called 'The Business of Injecting'. In these episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for achieving aesthetic business success.

JOIN OUR NEW LISTENER WHATSAPP GROUP & SEND US YOUR COMMENTS, SUGGESTIONS OR JUST SAY HI!

Click here to join

PATREON:

Join our Patreon for on demand injectable & business education. Once subscribed you'll be added to our WhatsApp Community for 24/7 global support & networking with over 300 other colleagues

SUPPORT THE PODCAST:

Click here if you enjoy listening to IA every week and would like to contribute to supporting the podcast

CHECK OUT OUR SPECIAL IA OFFERS:

Click here to browse all of our latest partner  discounts & offers!

CONTACT INFORMATION:

Contact IA and other important links

Subscribe to IA on Apple Podcasts

Subscribe to IA on Spotify

Follow Dr Jake on Instagram 

Follow David on Instagram

APPLY TO BE A CORPORATE PARTNER OR GUEST ON IA

Click here to apply

Episode 255 showcases our co-hosts Dr Jake Sloane and David Segal.

In this new mini-series we'll be covering topics that have been popular with injectors on social media or in the news. We'll cover controversies, big stories and themes that have got our industry talking.

In Chapter 1 we cover:

• Alleged counterfeit toxins into the USA
• The study that says 'Fillers cause cancer'
• A Medispa in the USA where three patients contracted HIV
• 'The Glut Master' - an Australian caught pretending to be a nurse injector
• Regenerative Aesthetics - the new emerging field

00:00 Introduction 00:55 Patreon Deals and Partners 04:35 Mini Series Trending Topics 05:06 Counterfeit Botox Outbreak 10:03 Spotting Fake Products 11:20 Legal and Insurance Fallout 12:37 Botulism Treatment and Patient Story 15:59 Unapproved Imports Warning 17:15 Do Fillers Cause Cancer 20:57 Inflammation and Vascular Risks 27:55 HIV From Vampire Facials 30:33 How Mixups Happen 31:22 Tracing Clinic HIV Cases 32:17 Sydney Hep C Infusion Scandal 32:58 Owner Response and Dismissal 36:37 IV Drip Risks and Training 39:09 Extravasation Horror Story 41:45 Fake Nurses and Fraud 44:40 Glute Master BBL Warning 48:31 Proving Credentials Publicly 51:04 Regulators and Light Penalties 53:08 Regenerative Aesthetics Future 58:09 Courses and Wrap Up 59:03 Final Sign Off and Links

ALL IA LINKS & CONTACT INFORMATION

Episode 255 showcases our co-hosts Dr Jake Sloane and David Segal.

In this new mini-series we'll be covering topics that have been popular with injectors on social media or in the news. We'll cover controversies, big stories and themes that have got our industry talking.

In Chapter 1 we cover:

• Alleged counterfeit toxins into the USA
• The study that says 'Fillers cause cancer'
• A Medispa in the USA where three patients contracted HIV
• 'The Glut Master' - an Australian caught pretending to be a nurse injector
• Regenerative Aesthetics - the new emerging field 

JOIN OUR NEW LISTENER WHATSAPP GROUP & SEND US YOUR COMMENTS, SUGGESTIONS OR JUST SAY HI!

Click here to join

PATREON:

Join our Patreon for on demand injectable & business education. Once subscribed you'll be added to our WhatsApp Community for 24/7 global support & networking with over 300 other colleagues

SUPPORT THE PODCAST:

Click here if you enjoy listening to IA every week and would like to contribute to supporting the podcast

CHECK OUT OUR SPECIAL IA OFFERS:

In this episode we mentioned an offer with AACDS for two courses:

Professional Certificate in Integrative Health and Dermatology

Professional Cetificate in Vaginal Health and Rejuvenation

Click here to browse all of our latest partner  discounts & offers!

CONTACT INFORMATION:

Contact IA and other important links

Subscribe to IA on Apple Podcasts

Subscribe to IA on Spotify

Follow Dr Jake on Instagram 

Follow David on Instagram

APPLY TO BE A CORPORATE PARTNER OR GUEST ON IA

Click here to apply

Episode 254 hosts Dr Tom van Eijk (Cosmetic Physician from Amsterdam, Holland)

Tom joins us in the 20th Chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe.

Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners.

00:00 Introductions 06:52 Meet Dr Tom van Eijk 09:27 Early Injectables Mentorship 13:28 Fern Technique Breakthrough 17:02 Pricing by Result Not Syringe 18:47 Public Perception and Art 23:38 Regulation and Pharma Pressure 29:47 Ownership and Patient First 34:04 Advice for New Injectors 35:43 Building the Academy 38:07 Teaching Worldwide Differences 39:58 Overfilled Aesthetics Debate 41:43 Filler Slowdown And Natural Shift 43:47 Ultrasound Placement Lessons 47:12 Sculptra And Treatment Planning 50:34 Threads Skinboosters And Toxins 54:33 Toxin Potency And Dilution 57:30 Building A New Clinic Team 59:08 Training Mentorship And Misinformation 01:04:15 Regenerative Hype Versus Data 01:09:07 Under Eye Skin Strengthening 01:11:46 Safety Aspirations And Ultrasound 01:15:23 Pride Honesty And Farewell

ALL IA LINKS & CONTACT INFORMATION

Episode 254 hosts Dr Tom van Eijk, a Cosmetic Physician from Amsterdam, Holland.

Tom joins us in the 20th Chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe.

Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners.

PATREON:

Join our Patreon for on demand injectable & business education. Once subscribed you'll be added to our WhatsApp Community for 24/7 global support & networking with over 300 other colleagues

SUPPORT THE PODCAST:

Click here if you enjoy listening to IA every week and would like to contribute to supporting the podcast

CHECK OUT OUR SPECIAL IA OFFERS:

Click here to browse our latest partner  discounts & offers!

CONTACT INFORMATION:

Contact IA and other important links

Subscribe to IA on Apple Podcasts

Subscribe to IA on Spotify

Follow Dr Jake on Instagram 

Follow David on Instagram

APPLY TO BE A CORPORATE PARTNER OR GUEST ON IA

Click here to apply

Episode 253 hosts Rhianna Bell (Registered Nurse based in Aryshire, Scotland)

In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic.

We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners.

00:00 Introduction 04:01 Meet Rhianna Bell 05:35 From School to Nursing 07:32 Starting Aesthetics From Scratch 10:02 Early Injecting and Training Reality 12:27 Regulation and First Clinic Funding 14:52 Partners and Shareholder Agreements 20:05 Business Plan Mistakes and Devices 24:09 Winning Patients and Money Basics 26:36 Leaving the NHS Safety Net 30:16 Mindset Discipline and Consistency 33:18 Neurodivergence as a Superpower 38:48 Hobbies Hyperfocus and Passion 42:54 Loving Your Work and Career Pivots 44:38 Grassroots Growth Years 46:03 Digital Audit Breakthrough 48:19 Clinic 22 Experience Upgrade 50:58 Pre Consult Form Strategy 53:23 Saying No With Confidence 01:00:11 Third Clinic Vision 01:02:02 Team Retention Systems 01:06:22 Services Products Approach 01:11:09 Patreon Community Value 01:14:35 KPIs Marginal Gains 01:18:02 CRM And AI Skrybe 01:20:36 Retention Metrics Deep Dive 01:24:57 Leadership And Accountability 01:27:46 Mindset Mistake Finale 01:30:37 Heidi Health Offer Outro

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Episode 253 hosts Rhianna Bell, a Registered Nurse based in Aryshire, Scotland.

In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic.

We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners.

Head to Heidi Health to take advantage of our latest offer (One month free offer will be applied automatically!)

Click here to browse our other latest offers and discounts from our IA Partners

Join our Patreon for on demand injectable and business education + to join our 8 WhatsApps chats to network with other injectors (choose 'Patreon tier)

Or click here if you enjoy listening to IA every week & would like to support the podcast (choose 'Support tier')

Click here to sign up to our latest IA Webinar (live Zooms lectures with guest experts)

Click here to read more about business mentoring with David

CONTACT INFORMATION:

Contact IA & all of our important links

Follow Dr Jake on Instagram 

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Episode 252 hosts Dr Isabella (Izzy) Sillar (Cosmetic Physician based in Melbourne, Australia)

Izzy is a unique injector who describes herself as a 'translator'. Instead of only working on her patients superficial concerns, she works with patients who are open to a holistic and 360 degree approach. This means that in addition to facial aesthetics, she explores their mental health, nutrition, sleep, exercise, libido, hormonal status and other important parameters of wellbeing.

We explore Izzy's pathway into this way of working, her approach and the importance of working with other allied professionals to fully optimise our patients health.

00:00 Introduction 02:54 Meet Dr Isabella Sillar 07:34 Training Path and Mentors 10:50 Why Regenerative Faced Pushback 17:20 Functional vs Regenerative Defined 18:24 How to Train and Where to Start 24:34 Redefining Aesthetic Practice 31:32 Holistic Consult Workflow 36:53 In House Testing and Patient Buy In 42:02 Cleaning Up Aesthetics 43:08 Biological Age Explained 45:26 When DNA Testing Helps 46:43 Biohacking Versus Basics 50:42 Microplastics And Modern Stress 53:49 Lifespan Versus Healthspan 56:04 Aesthetics As Education Hub 59:52 Coordinating Complex Care 01:02:17 Supplements Done Safely 01:08:33 Collagen And Food First 01:11:32 Training And Clinic Systems 01:14:56 Courses Offer And Wrap Up 01:15:48 Future Of Integrative Aesthetics 01:18:29 Final Thanks And Next Steps

To explore the courses mentioned in this podcast please head to this link

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