Danica Smith, Hospitality Daily’s guest experience correspondent and founder of MorningStar GX, returns to share what she's learned from recent conversations with industry leaders and her consultancy work. She explains why guest expectations are evolving so rapidly, discusses key trends shaping guest experiences today, and provides real-world examples of personalization at its best. Danica also previews her "4 Ps" framework for guest experience, an influential tool hospitality leaders can use to design and deliver exceptional guest experiences.

Read Danica's article: The New 4Ps of Guest Experience: Designing for Connection, Not Conversion

If you like this, you'll also love:

• Beyond Buzzwords: The Truth about Guest Experience - Danica Smith
• Guest Experience Tech: What I Learned Building, Selling, and Using It - Danica Smith
• From Micro Feedback to Macro Impact: The Future of Guest Experience - Danica Smith
• Our Vision: Hospitality Can Be More - Dina Belon, Staypineapple Hotels
• AI & Hotel Tech Bets For Our People-First Approach - Dina Belon, Staypineapple Hotels
• No Receptionist, No Problem: How Numa is Thriving with a Digital-First Guest Experience - Eva Klausner, Numa
• The Red Carnation Blueprint: Making Every Guest Feel Like the Only One - Suzie Thompson, Red Carnation Hotels
• Breaking the Colonial Mold: How Kenya's Tribe Hotel Sets a New Standard for Luxury Hospitality - Shamim Ehsani

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands