This week, we talk to Haley Ingram, founder of Coffee & Contracts—a content and coaching platform for real estate agents. She shares the most important aspects of using Instagram to grow an audience and boost engagement. (They're the same strategies she's used to amass 61K followers.) Join us to find out the most prevalent mistake content writers make that kills any chance of attracting a steady audience of followers (and it's so easy to fix!), the type of content that is increasingly popular, the one thing you must include in every post, a brilliant way to use ChatGPT (complete with prompts) to produce exactly the content you want, and the three top Instagram tactics that will focus your content and put you on the path to exponential growth and engagement.

Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode.

Connect | Resources

· Instagram: @coffeecontracts

· Website: coffeecontracts.com Use promo code "Stay Paid" for $15 off

· FREE e-book: How to Win at Instagram

You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

2:10 Guest introduction

2:36 Haley's backstory | Origin of C&C

7:39 Speak very specifically to your ideal client

12:30 Adding value to personal content

16:14 Consistency over aesthetics

17:50 Strategic ChatGPT prompts for content creation

20:46 Top 3 'Gram tips for 2024

23:00 When to use Reels, Stories, and Carousels

24:29 The return of pictures vs. videos

26:52 Member benefits of Coffee & Contracts

29:15 Action Item

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