Lash Biz Babes

Are you a lash artist or beauty biz owner who struggles with showing your face online for your business? Are you ready to kick those limiting beliefs to the curb, so you can grow your business? Or do you want to learn some methods for dealing with criticism online and in-person? Then this is the episode for you!

In this week's episode, I brought back my friend, Emily Lywood, from one of the previous lash retention episodes to talk all things mindset! We covered so much during this episode such as money mindset, manifestation, limiting beliefs, dealing with criticism, comparison, showing up online, breaking through mindset blocks to grow your business, and so much more!

After having such good conversations about these topics ourselves in DM's to each other, we decided that it was about time we brought the conversation over to the podcast. I can't wait for you to listen in and hope you find it as beneficial and refreshing as we did!

Links From This Week's Episode:

Booked Out Blueprint Course: https://www.ericaschramm.com/booked-out-blueprint

Retention Fix Online Course: https://emily-lywood-s-school1.teachable.com/p/retention-fix

Emily's Webinar Link Coming Soon! Will update when it's ready :)

Here's Where You Can Find Us Online:

Emily on IG: https://www.instagram.com/lashed_withemily/

Emily on TikTok: https://www.tiktok.com/@lashedwithemily

Erica on IG: https://www.instagram.com/xoericaschramm/

Erica on TikTok: https://www.tiktok.com/@xoericaschramm

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

Are you struggling to book beauty clients on social media? Do you post, promote, offer specials, & do alllll the things you can think of to attract clients online & it just doesn't seem to be working? 

In today's episode, I'm going to help you troubleshoot what you can shift to start seeing results with booking clients online. I share the top 6 reasons why you're not booking clients from social media right now. These are applicable to anyone in the beauty industry - lash artists, nail tech, spray tan artists, hairstylists, etc! All 6 reasons are things I have personally struggled with in the past and obstacles that I've now been able to help my students overcome in their marketing online to build their clienteles.

So, if you want to use social media to get booked out, build your clientele, or go full-time in your beauty business, this is the episode for you!

Links from today's episode:

Free Content Guide: www.lashedbyericas.com/content-guide

Booked Out Blueprint - An online course coming at the end of October 2022 for solo beauty business owners who want to master using social media to book beauty clients, so you can build a full return clientele, spend less time online, & make more money! Join the waitlist here

Let's be friends on IG! www.instagram.com/xoericaschramm

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

We hear a lot about the negative side effects that using social media can have - the burnout, the time consumption, the comparison, etc. - but what about how to navigate those issues to keep growing our beauty businesses online?

In today's episode, I shared 6 boundaries that you can set with social media for you to create a healthier relationship with it, have the ability to consistently show up online to grow your biz, & cut out the burnout, comparison, and time consumption that many solo beauty biz owners deal with on social media. This isn't a conversation that I've ever heard of being had in the beauty industry, but as the world goes more digital, I believe its about time we start talking about it!

Free Beauty Pro Content Guide: https://www.lashedbyericas.com/content-guide

Let's be Friends on Insta! www.instagram.com/xoericaschramm

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

I asked on IG and TikTok over the weekend what your biggest struggle is when it comes to building your beauty clientele on social media & the overwhelming consensus was content creation! Today's episode is a short & sweet one where I share my top 10 performing social media posts that helped me turn Instagram and Facebook followers into full paying lash/beauty clients. 

If you ever get stuck with what to post, not knowing what to write about in caption, or just generally want some new content ideas, tips, & tricks for your solo lash and beauty biz, this is the episode for you! 

Get my full FREE Beauty Pro Social Media Content Guide with 26 social media content ideas for solo beauty business owners here: https://www.lashedbyericas.com/content-guide

Are we friends on IG yet?! Let's follow each other! www.instagram.com/xoericaschramm

Want to share about your products or services on Lash Biz Babes Podcast? If you offer products or services that would benefit solo beauty business owners, here is where you can find more information about advertising opportunities on LBB: https://www.lashedbyericas.com/lash-biz-babes-podcast#YPZKgy

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

If you are a solo beauty business owner who wants to:

- attract clients who are willing to pay full price/higher prices

- build a loyal af clientele

- have clients who refer all their friends & family to you

- take less clients & make more money

- be a go-to, highly in demand service provider in your area

- have a thriving, successful beauty business

Then this episode is for you! On today's episode, I share the 6 pieces that you need to have, do, & believe in order to book loyal, high paying clients, so you can take less clients, make more money, & truly get to enjoy life more fully outside of business.

This is for the solo beauty business owner who is ready to anchor into their next level self & create their dream clientele!

Introducing...Luxury Beauty Business:

Take less clients. Make more money. Book loyal, high paying clients. Create a beauty business & clientele that you freaking love. So you can FULLY enjoy life outside of business✨

From working a 9-5 & doing lashes as a side hustle...to thriving beauty business full of loyal, high paying clients.

If I did it, so can you🔥

Get all the details & join us in Luxury Beauty Business here: https://www.lashedbyericas.com/luxury-beauty-business

The live version of LBB kicks off on Monday, September 19th. The online course version will be available in December 2022, and I will update the show notes will a link to the online course version when it is available :)

Let's be friends on Instagram! www.instagram.com/xoericaschramm

Interested in advertising your product or service on Lash Biz Babes Podcast? Get more information here: https://www.lashedbyericas.com/lash-biz-babes-podcast#YPZKgy

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

Are you a solo lash artist, hairstylist, nail tech, or beauty business owner who wants to use social media to build your clientele and grow your beauty business? Then this episode is for you!

This week I interviewed Jessica Paul, who is the owner of JP Beauty. She shares with us so many tips & tricks for using social media to grow your beauty biz, the power of connecting with your potential clients on social media, and how to get comfortable showing up on it for your business. 

Connect with Jess online:

https://www.instagram.com/jpbeautyx/

Take her Socials Masterclass: https://jpbeautyx.teachable.com/p/socials-masterclass

Let's be friends on Instagram!

www.instagram.com/xoericaschramm

& be on the lookout for a special announcement coming soon for a FREE masterclass coming up hosted by Erica! Be sure to follow me on Instagram to get all the details when it launches next week.

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

Have you ever wondered what it takes to build your lash or beauty clientele on TikTok? Or maybe you're using TikTok and not seeing many clients booking from it yet? If so, this is the episode for you! 

In this episode, I brought on Frøya Langengen, who has used TikTok to build a full clientele, become highly in demand in her area, get clients traveling to see her, and is now considering a price raise because of it all. She shares tips & tricks that you can use on TikTok to attract local followers and viewers, get them engaging with your content, and of course how to get them booking with you. 

This episode is a must listen for anyone who is ready working on building their clientele or if you want to learn more about the TikTok platform for your lash or beauty business.

Here is where you can find Frøya online & connect with her:

TikTok: https://www.tiktok.com/@froyalashes

Instagram: https://www.instagram.com/froyalashes/

Let's be friends on Instagram! Here is where you can find me: www.instagram.com/xoericaschramm

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

I've recently gotten a few messages and seen comments online from solo beauty business owners who are struggling with their appointment books and sales slowing down and not knowing what to do to increase them again. So, on today's episode, I share a whole list of tangible action steps that you can do even right after you listen to increase your bookings & sales in your lash or beauty business. This is probably one of my favorite episodes so far, because it has so many tips, tricks, & advice for you if you want to get more people booking and make more money in your biz.

This applies to lash artists, hairstylists, nail techs, spray tan artists, or anyone else within the beauty industry! I hope you are able to walk away from today's episode with some new ideas, fresh perspectives, & feeling empowered to take the driver's seat in your business again. Because we don't want fear and scarcity to be our driving factors any longer! If you loved this episode, please share it with your beauty industry friends, so we can continue to help solo beauty biz owners and continue to grow the podcast :)

If we aren't already friends on IG, you can follow me here: www.instagram.com/xoericaschramm

Course Links from Today's Episode:

Audience Growth Accelerator - Explode your local following and get seen online by local potential clients daily, so you can get seen, get booked, & get paid! This course teaches you everything you need to know to grow your local online following, get found in client searches, connect with your audience, all things content creation, & so much more! It's by far my fav course that I teach. Learn more about AGA & get instant access to it here: https://www.lashedbyericas.com/audience-growth-accelerator

Google My Business Masterclass - Build your clientele on autopilot with a Google My Business page. This masterclass teaches you everything you need to know to start, grow, and get bookings from GMB while spending less time online and more time with clients making money. If you don't have a GMB page yet or if your current one isn't getting you many bookings or inquiries, this is THE masterclass for you! Learn more about the Google My Business Masterclass & get instant access to it here: https://www.lashedbyericas.com/gmb-masterclass

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

Recently there's been a big push in the lash and beauty industries to "charge your worth" for your services. I don't agree with the sentiment, and today I am telling you all about why. If you've ever had a potential client tell you that you are "too expensive" or that you "charge too much" or anything else like it, and it made you feel bad about yourself, this episode is a must listen for you!

I hope you walk away from listening to this episode feeling uplifted and empowered to make price setting decisions in your beauty business that will allow you to be profitable and stand confident in your pricing. And I hope you know just how valuable, worthy, and deserving you are!

Let's be friends on Insta! www.instagram.com/xoericaschramm

Do you want to work less and make more by attracting loyal, high paying clients into your beauty business? If yes, then my online course, Luxury Beauty Business, is for you! LBB helps you master your marketing, align your biz with your ideal clients, and breakdown all your numbers, so that you can create your dream clientele and beauty business. To learn more about Luxury Beauty Business and to get instant access to the course, click here: lashbizbabesacademy.teachable.com/p/luxury-beauty-business1

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.

If you've listened to the news or read articles online recently, you know that a potential upcoming recession is a big topic of conversation. As a small business owner, this can be a scary topic and bring up feelings of fear and nervousness. In today's episode, I talk about 4 ways to strengthen your lash or beauty business to continue to thrive and grow regardless of the state of the economy. Ensuring that your business has a strong foundation is so important if you want to have a full-time, thriving, career and business in the beauty industry.

My intent with this episode is two-fold:

1. To help you feel more confident and prepared moving forward with all the recession talk happening.

2. To help you be able to lead and make decisions in your business from a mindset of abundance, confidence, and growth instead of fear based decision making and leadership.

If this episode resonated with you or was helpful at all, I'd love for you to take a screenshot of it, share it on your IG stories, and tag me @xoericaschramm so that we can reach more solo beauty business owners with it! And of course, if we aren't already friends on IG, you can follow me here :)

Want to be a guest on Lash Biz Babes or advertise your product or service on the show? Find more info here!

Beauty Business Resources:

Lash Biz Babes Academy - Online Courses for Solo Beauty Business Owners Who Want to Build a Full Clientele: https://www.lashedbyericas.com/online-courses

Free Attraction Masterclass - Turn Your Instagram Followers Into Full Paying Beauty Clients: https://www.lashedbyericas.com/attraction-masterclass

Get started with GlossGenius!

Earn more and get your time back with GlossGenius. Use code LASHBIZ at glossgenius.com/lashbizbabes for 50% off your first two months of a premium plan.