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At Echelon Front, one of our core beliefs is simple but powerful: Everyone is a leader. Leadership isn’t just for CEOs, executives, or those with titles. Whether you’re a frontline worker, mid-level manager, or even leading within your family, you have the ability to influence others, solve problems, and accomplish the mission.

In this episode, we break down why leadership is not confined to rank or position, the importance of leading up, down, and across the chain of command, and how the principle of “No Bad Teams, Only Bad Leaders” plays out in practice. You’ll hear lessons from SEAL training, combat experience, and real-world business examples that show how leadership skills can be learned, applied, and multiplied at every level.

Key moments & timestamps:

• 00:00 – Everyone is a leader: what it really means
• 02:30 – Leadership without a title: influence at every level
• 05:20 – The “No Bad Teams, Only Bad Leaders” lesson from BUD/S Hell Week
• 12:45 – Boat crew story: how one leader transformed a failing team18:10 – Leadership as influence—positive or negative
• 21:00 – Leading up the chain of command: how to perform and communicate effectively
• 27:40 – Recognizing and empowering your people as leaders
• 34:15 – Developing leaders through decentralized command
• 40:00 – Core beliefs: leadership exists in every capacity
• 44:00 – Leadership is a skill—and humility is the key to growth
• 49:00 – Leadership is the solution to every problem
• 53:00 – Immediate action: where can you step up and lead today?

📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

⁠https://echelonfront.com/links/⁠

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• ⁠https://www.instagram.com/echelonfront⁠
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• ⁠https://www.linkedin.com/company/echelon-front-llc/⁠

In this episode of the Lead. Win. Podcast, we break down one of the most powerful leadership skills: thinking strategically vs. getting stuck in the tactical details. Learn how to balance short-term wins with long-term goals, avoid costly leadership mistakes, and build stronger relationships both at work and at home. Featuring real-world business stories, personal parenting lessons, and battlefield examples, this episode shows you how to detach, prioritize, and execute to achieve long-term success.

Perfect for leaders, executives, entrepreneurs, and anyone who wants to apply the principles of Extreme Ownership to life and business.

Timestamps:

• 00:00 – Why long-term goals matter more than short-term wins
• 01:16 – Tactical wins vs. strategic losses (exercise for leaders)
• 02:25 – Sales teams: closing deals vs. keeping customers
• 03:11 – Client story: prioritizing relationships over contracts
• 05:36 – The trap of email and daily tasks
• 07:12 – Detachment and battlefield lessons in strategy
• 08:53 – Personal career sacrifices for long-term vision
• 14:01 – Leadership capital: patience vs. pushing too soon
• 16:51 – Parenting example: playing catch vs. critiquing form
• 19:43 – Prioritizing relationships with kids and family
• 20:20 – Leadership capital and trusting your team’s ideas
• 23:48 – Tools and planners for aligning tactical tasks with strategy
• 25:44 – Building in time to detach and think clearly
• 26:34 – Immediate action drill: audit your time for alignment

📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

In business and life, tough times are inevitable. How you lead during those moments defines your success. In this episode, we share real-world lessons—from combat, crisis leadership, and personal challenges—on how to shift focus from yourself to your team, take ownership, and navigate adversity. Discover why servant leadership, small acts of support, and keeping your ego in check can help you overcome setbacks and strengthen relationships. Whether you’re leading a company, managing a team, or running your own business, these principles will help you lead and win when the pressure is on.

Key Moments & Timestamps:

00:00 – Why leadership matters most when times get tough

01:00 – Focusing on others to overcome personal challenges

04:30 – Marathon lessons: shifting perspective through shared struggle

07:00 – “It’s all on you, but it’s not about you” – Navy SEAL training insights

13:10 – Rob Jones’ story: changing perspective by helping others

18:30 – Business pivot during COVID: prioritizing clients over contracts

22:30 – Practical ways to shift from self-focus to team-focus

📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

How do you keep your eyes on the real prize—at home, at work, and on the battlefield? In this episode, Leif Babin and Jamie Cochran unpack the question “What does winning look like?” They show how a clear vision—backed by humility, decentralized command, and long-term thinking—guides every decision from tying your kid’s shoes to leading a company. You’ll hear stories from Gettysburg, airport counters, Iraq patrols, and board-room meetings that reveal why the best leaders teach others to solve problems instead of hoarding the spotlight. Listen through to the “Immediate Action Drill” and start defining victory for yourself and your team today.

Key Moments:

• 00:00 Why “What does winning look like?” matters
• 01:22 Gettysburg case study—strategic vision over tactics
• 02:53 Win the relationship, not just the argument
• 03:54 Flight-delay example—detach and build rapport
• 05:49 Applying the question to tough conversations at work
• 08:16 Echelon Front’s mission: drive impact, not ego
• 10:38 SEAL aircraft story—why hoarding resources hurts the team
• 12:17 Kids’ shoes lesson—empower others to act
• 18:38 The silent leader: train, empower, then step back
• 23:49 “Hit the timer” tactic—talk less, listen more
• 24:34 Detach to see long-term victory in life and work
• 27:39 Immediate Action Drill—define winning at home & on the job

📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

In this episode of the Lead. Win. podcast, we explore how strong relationships can either drive teamwork or unintentionally create silos within an organization. Learn how to build trust, listen with intent, and lead with respect—without letting personal bonds undermine team unity. We break down the five elements of effective relationships—trust, listen, respect, influence, and care—and explain how ego and assumptions can be major barriers to collaboration. Packed with leadership insights, tactical stories, and real-world examples, this episode helps leaders at every level strengthen relationships, build leadership capital, and break down internal silos.

⏱️ Episode Breakdown: When Relationships Create Silos

• 0:00 – Intro: Why Relationships Matter
• Why relationship-building is foundational to leadership and teamwork.

• 1:30 – The Four Laws of Combat: Cover and Move
• How strong relationships enable teamwork, and what happens when they’re missing.

• 4:30 – What Is a Relationship?
• A practical definition: Trust, Listen, Respect, Influence, and Care.

• 7:30 – Building Relationships Without Friendship
• You don’t have to like someone to have a productive relationship with them.

• 9:00 – The Ego Barrier
• How ego kills influence, creates conflict, and prevents effective communication.

• 12:30 – Influence Is Earned, Not Demanded
• Real-world leadership story: how one leader gained buy-in by listening first.

• 13:30 – The Flat Earth Story
• Dave Burke’s perfect example of subordinating ego to preserve a relationship.

• 15:00 – Every Interaction Is a Deposit or Withdrawal
• The concept of leadership capital and how to build it daily.

• 20:00 – When Relationships Become Silos
• The dangers of cliques and tight inner circles creating division in teams.

• 22:30 – Real Client Example: Sales vs IT Friction
• How one conversation could’ve saved weeks of conflict and frustration.

• 25:00 – Assuming Sinister Intent
• How assumptions erode trust—and how to check in with curiosity instead.

• 26:30 – Don’t Neglect Relationships at Home
• A reminder that the most important relationships often get overlooked.

• 27:00 – Immediate Action Drill
• Identify one relationship that needs work and commit to a 30-day plan.

• 28:00 – Closing & Resources
• How to connect with Echelon Front and dive deeper into leadership development.

📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

There’s one battlefield-tested mindset that turns chaos into clarity. In this episode, Leif Babin and Jamie Cochran reveal the simple drill that kept SEALs alive—and can rescue your toughest business, family, and life moments. Hear a near-fatal household accident, a braces blow-up, and real-world tactics that let you pull order from disorder and lead your team to victory. Stick around for the Immediate Action Drill you’ll want ready before your next crisis.

Takeaways:

00:00 Chaos vs. Calm — why most leaders stumble

04:30 The Invisible First Step behind “Prioritize & Execute”

10:00 Battlefield Drill: “Relax, look around, make a call”

17:45 Household Crisis Story — turning panic into action

26:30 Everyday Practice: braces, parenting, and reply-all emails

36:00 Crafting Your 3-Step Action Plan (red flags & tactics)

49:30 Immediate Action Drill + ways to level up with EO Academy

📚 Books On Amazon:

Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

Are you allergic to negative feedback?

Discover why feedback is the ultimate leadership gift—and how to turn every “ouch” moment into unstoppable growth. Former Navy SEAL Leif Babin and leadership instructor Jamie Cochran unpack the Extreme Ownership approach to receiving criticism without letting ego hijack progress. Walk away with clear, actionable steps to detach emotionally, run brutally honest self-assessments, and transform even the harshest comments into fuel for improvement.

⏱️ Episode Highlights

• 00:58 Why we instinctively resist critique
• 02:30 The ego-check questions that change everything
• 05:22 Leveraging 360° feedback surveys to reveal blind spots
• 11:50 How humility accelerates team performance
• 18:05 A real-world refund story that proves Extreme Ownership in action
• 24:40 The indirect approach to giving feedback without triggering defenses
• 28:10 Two immediate-action drills you can try this week

📚 Books On Amazon:

Purchase books by Jocko Willink and Leif Babin on Amazon.

https://echelonfront.com/links/

➕ Follow Us On Social:

https://www.instagram.com/echelonfront

https://twitter.com/EchelonFront

https://www.facebook.com/echelonfront/

https://www.linkedin.com/company/echelon-front-llc/

In this episode of Lead & Win, Echelon Front instructors Leif Babin and Jamie Cochran unpack the Tone - Tact - Timing - Delivery framework that keeps SEAL teams (and high-performing businesses) aligned under pressure. Discover why intent doesn’t matter—only results do, how a simple “read-back” closes communication loops, and the tactical fixes you can apply at work, at home, and on the battlefield of everyday life.

Leif Babin and Jamie Cochran reveal why great leaders turn “hard conversations” into non-events by practicing Extreme Ownership. Learn how relationship-building, constant debriefs, honest feedback, and total accountability keep teams aligned, boost performance, and eliminate excuses—at work, at home, and everywhere you lead.

Leif Babin and Jamie Cochran launch the Lead.Win. podcast by breaking down the core Echelon Front principle of Extreme Ownership—taking full responsibility for everything that impacts your mission. Drawing on Navy SEAL combat lessons and a real-world travel-booking mishap, they show how owning mistakes builds trust, tames ego, and gives leaders true control. The episode ends with a simple 5-step Immediate Action Drill you can use today to replace blame with solutions in business, family, and life