How do you scale your effectiveness as a CEO? In this enriching episode, we're joined by The CEO Project founder, Jim Schleckser, a seasoned advisor to CEOs and author of Great CEOs are Lazy: How Exceptional CEOs Do More in Less Time, to delve into the pivotal actions and philosophies driving successful leadership. Jim highlights the importance of focusing on your biggest points of constraint, leveraging effective delegation, and the power of CEO peer groups in propelling business growth.

Jim's insights, drawn from extensive experience and research, emphasize the distinction between playing an operational role and truly leading as a CEO. With anecdotes and practical advice, he outlines the key patterns and behaviors that top executives need to adopt to optimize their influence and drive their organizations forward.

Tune in for a dynamic conversation with Jim Schleckser and Nicole Jansen, as they explore the art and science of CEO leadership. Whether you're at the helm of a startup or steering a well-established enterprise, this episode will inspire you to transform your impact and elevate your business.

What We Discuss in this Episode

• The critical role of direct advice from experienced CEOs.
• The importance of focusing on your greatest points of constraint to scale and grow quickly.
• When and how to shift from player to strategist mindset.
• How CEOs can effectively manage their time and prioritize with a "not do" list.
• The 5 Hats a CEO wears, and when to apply each of these key roles.
• The 70% rule in delegation and how it creates growth opportunities for team members.
• Jim Schleckser's free gift and how to connect with him for further insights.

Podcast Highlights

0:00 - High-performing CEOs work moderate hours for success.

6:25 – Making the shift from player to strategist mindset.

9:17 - Entrepreneurship is a mindset, not just a job.

11:49 - Delegate, defer, or discard: key tips for efficient time management.

14:03 – Effective delegation strategies for CEOs.

19:40 – The importance of peer group mentorship.

22:24 – Core constraints processing yields valuable, actionable ideas.

26:35 - Emphasizing how your actions shape organization.

29:12 - Uncovering insights through questions, experience, and methodology.

32:27 - Reassessing your time and seeking the necessary support.

Join us for an insightful journey with Jim Schleckser as he shares valuable leadership strategies, debunking the myth of the ever-busy CEO, and introducing the principles that can elevate your effectiveness and your organization's success.

Favorite Quotes

CEO Time Mastery: "Exceptional CEOs are very much in control of their time, working moderate hours, performing at high levels, all the while maintaining a balanced life."

Understanding Delegation: "Delegating does not mean abdicating responsibility; it's about providing growth opportunities while maintaining accountability."

The Power of Peer Groups: "CEO peer groups leverage diversity of experience and expertise, providing an avenue for solving complex problems and driving personal growth."

Episode Show Notes:

https://leadersoftransformation.com/podcast/leadership/490-mastering-the-art-of-effective-delegation-with-dr-jim-schleckser/

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

What kind of impact can the right executive assistant have on your business? In this empowering episode we celebrate Administrative Professionals Month by inviting Joshua Washington, founder of Lee Malveaux, to dive deep into the world of executive assistants and the transformative power they wield within organizations. With his extensive experience and innovative approaches, Joshua uncovers the often-underestimated potential of administrative professionals and the difference they can make in the performance and culture of a business.

Listen as Joshua shares personal stories, including the influence of his late grandmother on his journey, and discusses the evolution of the executive assistant's role in today's business landscape. Discover practical advice for both leaders and assistants, including the Five Commandments of a thriving assistant, and learn how to nurture the assistant-leader relationship for mutual and organizational success.

What We Discuss in this Episode

• Joshua's personal inspiration and journey to business founder.
• The evolving role of executive assistants in modern businesses.
• The Five Commandments of a thriving assistant and their significance.
• Strategies that executive assistants can adopt to stay ahead of the curve.
• The importance of updating an assistant's skills and adapting to leadership styles.
• The challenges leaders face in supporting and investing in their assistants' growth.
• Integrating faith and grace into professional coaching and development.
• The necessity of business acumen for administrative professionals.
• Encouraging assistants to proactively define their career paths.
• Advice for leaders on how to leverage and empower their assistants for organizational success.

Podcast Highlights

0:00 - Introduction to Joshua Washington and his expertise.

1:56 - Joshua's backstory and the significance of his grandmother's legacy.

4:19 - The power of training and coaching drawn from Joshua's upbringing.

5:17 - The creation of the Mission Critical Performance Method.

7:22 - Why Joshua specializes in working with executive assistants.

9:27 - Key differentiators of effective executive assistants.

11:52 - The Five Commandments of a thriving executive assistant.

13:20 - Understanding team dynamics as an assistant.

15:52 - Common leadership challenges related to assistant support.

17:41 - The integration of faith in Joshua's professional life.

21:07 - A special message to administrative professionals and leaders.

23:19 - How to connect with Joshua Washington for further insight.

Dive into an enlightening conversation with Joshua Washington as he shares his distinctive perspectives on the value of executive assistants, key strategies for their empowerment, and the fine art of nurturing a dynamic professional symbiosis.

Favorite Quotes

Executive Growth: "We saw an increase in their revenue, their productivity, and most importantly, in their engagement and culture."

Supportive Investment: "If you want to see your assistant grow and help you help them, you have to be able to invest in your assistant."

The Evolving Role: "I personally believe this is one of the greatest times in history to be an assistant because you're going to get to really define your roles and your careers."

Episode Show Notes: https://leadersoftransformation.com/podcast/leadership/489-empowering-executive-assistants-for-business-success-with-joshua-washington/

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

How can transforming lives through education and employment initiatives lead to ending poverty? In this inspiring episode, we're joined by Lisa Rusyniak, President and CEO of Goodwill Industries for the Chesapeake, Inc., who shares their transformative work in ending poverty and helping individuals gain independence through employment. Lisa details the Goodwill Excel Center's impact in Baltimore, an adult education initiative that provides not just a GED, but a real high school diploma, opening doors to post-secondary education and middle-skilled jobs.

Dive into Lisa's dedication to bridging the gap between disenfranchised populations and the job market, the innovative environmental projects undertaken by Goodwill, and the intricate balance between mission-driven work and the economic and regulatory challenges faced by such organizations.

This episode is a testament to the power of transformation through education, employment, and environmental stewardship. Witness how one leader's vision is reshaping the landscape of opportunity for those most in need.

What We Discuss in this Episode

• The unique offerings and impact of Goodwill's adult education initiative, the Excel Center.
• Goodwill's innovative approaches to material recycling and creation of new business ventures.
• Lisa Rusyniak's perspective on the minimum wage increase and economic sustainability.
• The challenges of cybersecurity for non-profit e-commerce.
• How to ensure a non-profit operates effectively amid stringent government regulations.
• The influence of societal issues on Goodwill's mission and the potential for transformation.
• The financial logistics of running an educational program like the Excel Center.
• Balancing environmental goals with economic realities in social enterprise initiatives.
• The effect of inflation on donor behavior and retail operations at Goodwill.
• Lisa's personal legacy with the Excel Center and how it's transforming lives in the community.

Podcast Highlights

0:00 - How Goodwill is battling poverty and generating independence.

3:22 - Essential initiatives and the role of the Excel Center.

5:45 - Transforming plastic waste into useful products.

8:25 - The ongoing fight against cyber threats.

11:46 - Balancing business acumen with the non-profit ethos.

15:27 - Goodwill's employment impact on societal issues.

18:59 - Detailing the financial model for the Excel Center's success.

22:32 - Innovating through social enterprises for environmental stewardship.

26:14 - Responding to economic pressures as a non-profit CEO.

29:37 - Lisa Rusyniak's legacy with the Excel Center and its community impact.

Join us in this episode with Lisa Rusyniak and uncover the ways in which Goodwill Industries is not only fighting poverty but also innovating to create a better world for us all.

Favorite Quotes

Resilience in Leadership: "As CEO, it's not just about steering the organization. It's about constantly adapting to new challenges while staying true to your mission."

Environmental Responsibility: "It's not just about the environment or the bottom line. It's about how we set a precedent for the future of manufacturing and giving back to the community."

Vision for Education: "The Excel Center isn't just a school. It's a beacon of hope, a place where second chances are given and lives are changed."

Episode Show Notes: https://leadersoftransformation.com/podcast/education/488-building-a-brighter-future-goodwills-innovative-strategies-with-lisa-rusyniak/

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

How do you advance your career in today's competitive job market?

In this explorative episode, we're joined by Reno Perry, a visionary entrepreneur and the founder of Wiseful, a game-changing career advancement platform. With his seasoned background at Betterup and LinkedIn and his pioneering efforts in creating a list of over 20,000 laid-off employees to connect them with new job opportunities, Reno offers practical insights into the evolution of job networking and recruitment.

As the job market tightens and traditional methods falter, Reno discusses scaling recruitment for companies while empowering candidates to unearth more paths to their dream roles. He introduces innovative strategies for companies to attract top talent by emphasizing culture, growth, and transparency, while urging job hunters to finesse their personal branding with authenticity and precision.

Tune in as we explore the synergies between personal branding, modern networking, and a platform designed to harmonize the job-seeking journey for companies, influencers, and professionals alike.

What We Discuss in this Episode

• How the landscape of career advancement and job searching is changing.
• The limitations of traditional networking methods for finding new job opportunities.
• Strategies that companies can employ to attract top talent and streamline their recruiting process.
• How candidates can optimize their visibility and stand out to potential employers.
• Why industry experts and community hosts can leverage their online presence for job referrals.
• The Wiseful revenue share model and how it benefits community hosts and companies alike.
• How creative job titles and personal branding on platforms like LinkedIn can impact your job success.
• In the face of rolling layoffs, how professionals can prepare and respond proactively.
• The benefits of cultivating a strong network and how it influences your job opportunities.
• Wiseful's unique advantage for both job seekers and employers.

Key Takeaways

2:15 - Navigating the job search landscape.

5:30 - Scalable recruiting and finding the right talent.

8:45 – Transforming job referrals into a reliable source for companies and candidates.

12:33 - Best practices for attracting top talent and for candidates to enhance their job search.

15:40 - The role of industry experts in enhancing job opportunity visibility through network sharing.

18:29 - Reno Perry's journey from LinkedIn and Betterup to founding Wiseful.

22:47 - Crafting standout resumes and personal brands without unnecessary fluff.

26:34 - The importance of preparedness in a market prone to rolling layoffs.

30:12 - Fostering a strong network as a primary means of job search success.

33:55 – Wiseful marketplace model and tips for engaging with recruiters online effectively.

Join us for a deep dive with Reno Perry as he sheds light on the future of work, shares invaluable career advice, and introduces how they are transforming recruitment by leveraging the untapped potential of niche communities and personal networks.

Favorite Quotes

Personal Branding & Authenticity: "Your professional identity should cut through the noise with real skills, not just buzzwords. That authenticity is your beacon in a crowded market."

Networking Efficiency: "It's not about casting the widest net; it's about reaching the right pool with a targeted splash."

Resilience in Job Markets: "Prepare as though the job market might not bounce back tomorrow; nurturing your network and keeping your resume updated is an ongoing process, not a one-off effort."

Episode Show Notes: https://leadersoftransformation.com/podcast/business/487-advance-your-career-unlock-the-power-of-niche-networking-with-reno-perry

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

Could embracing AI and specialized knowledge be the game changer for today's financial advisors?

In this power-packed episode, we're joined by Jason Pereira, a seasoned financial planner and technology advocate who passionately encourages advisors to harness the power of cutting-edge technology and specialized knowledge to stay on top. As we dive into Jason's expertise, we uncover the transformative impact of understanding not merely the financial landscape but also the behavioral sciences that significantly affect client success.

Join us as we explore with Jason the importance of embracing technology, the power of niche markets, and the future of financial advice that transcends traditional investment management. Whether you're a financial advisor seeking to refine your practice or simply interested in the evolving landscape of financial services, this episode offers a wealth of knowledge from a true industry innovator.

What We Discuss in this Episode

• The critical role of technology and business proficiency for financial advisors.
• Understanding behavioral science for client success.
• The truth about the effectiveness of AI in stock picking.
• The value of niche market specialization for financial advisors.
• Leveraging AI to enhance, not replace, financial advisor expertise.
• The evolution of financial advisors' roles towards financial therapy.
• Emphasizing personalization in client relationships and advisory services.
• Strategies for advisors to distinguish themselves in a crowded marketplace.
• The importance of staying educated about global industry trends and regulations.

Podcast Highlights

0:00 - Jason's advocacy for tech-savviness in the financial industry.

4:29 - How understanding clients' behaviors leads to better financial advice.

7:15 - Assessing AI's capability in investment management.

9:38 - The advantages of focusing on niche markets.

12:03 - Specializing in cross-border financial planning for US citizens in Canada.

15:27 - AI's role in the financial planning landscape according to Jason.

18:45 - The inevitable shift towards more human-centered financial guidance.

21:36 - The impact of deep, personalized relationships on financial advisory.

24:44 - Defining the future touchstones of successful financial advisory practice.

27:51 - Jason's message to advisors about the significance of continuous education.

Episode Show Notes: https://leadersoftransformation.com/podcast/business/486-the-future-of-finance-mastering-ai-and-the-client-experience-with-jason-pereira/

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

How can you cultivate a thriving community without sacrificing authenticity for profitability?

In this heartfelt episode, we are joined by Maruxa Murphy, an award-winning community experience designer, strategist, and entrepreneur. Known for her work with industry giants such as Facebook, Kajabi, and Netflix, Maruxa is a true visionary when it comes to creating and nurturing online and in-person communities.

As we explore Maruxa's "transformed community paradigm," she unpacks the intricate layers of building a community that resonates on a deep and meaningful level. She delves into the power of voice, brand experience, and intentional design, and how these elements can create a welcoming atmosphere where people feel understood and appreciated.

Listen in as Maruxa and host Nicole Jansen discuss the balance between fostering meaningful human connections and driving profitability, the pitfalls of the "microwave approach" to results, and the evolution of ethical standards in business leadership. This episode is packed with invaluable insights for anyone looking to create genuine and lasting impact through community building.

Podcast Highlights

2:04 – Introducing the transformed community paradigm

4:20 - The uniqueness of communities based on values

7:55 - Cultivating experiential value through culture and rituals

12:30 - Profit paths and revenue strategies in community building

16:02 - The importance of authentic relationships in business and life

18:45 - Effective nurturing of potential clients into paying members

22:10 - Shifting from quick results to maintaining community integrity

26:30 - Agility and evolution in meeting community needs

31:45 - Maruxa's resources for learning about community strategies

35:12 - Ethical expectations and cultural shifts in leadership

Embrace the knowledge shared by Maruxa Murphy to revolutionize not just your community but also the way you approach leadership and transformation in every aspect of your life.

Favorite Quotes

Community and Authenticity: "Community isn't just a business strategy; it's a human-first approach that transcends the transactional nature of what we often encounter online."

Ethical Business Practices: "As leaders, we must rise to the occasion and foster a culture of ethics and understanding, creating a shift that resonates with today's conscious consumers."

Staying Agile: "The only constant is change, and as our communities evolve, so must we. It's about staying present, attentive, and ready to pivot in order to serve better and enrich our community's experience."

Dive deep into the world of transformational community building with Maruxa Murphy, as she shares her expert insights and strategies for creating communities that truly resonate and thrive.

Episode Show Notes: https://leadersoftransformation.com/podcast/business/485-revolutionary-communities-fostering-meaningful-connection-with-maruxa-murphy

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

Could the key to thriving in an AI-driven industry lie in human resilience and rituals?

In this insightful episode, we invite Stacy Willis, the versatile COO of Playwire, to dive into the dynamic relationship between technology and leadership in the ad monetization world. Stacy manages to juggle her roles as a military wife, mom, and high-powered businesswoman, attributing her success to a mix of authenticity, adaptability, and daily rituals that keep her grounded and focused.

Together with our host Nicole Jansen, we explore the critical importance of strategic human input in an AI-dominated landscape and the power of maintaining human-centric customer relationships. Stacy also sheds light on the challenge of balancing ad monetization ambitions with audience preferences and the influential role of SEO in this complex equation.

Join us to understand the importance of owning your audience, the strategic shift from social media dependence to website authority, and how creators can leverage ad monetization to turn passion into profit.

What We Discuss in this Episode

• How do daily rituals and personal resilience play into professional success?
• The relationship between AI and human strategic input within the advertising technology industry.
• Stacy's journey as a military wife and COO managing a company from the wilds of Alaska.
• The balance of career ambitions with family life through intentional planning and presence.
• The rise of authentic leadership and why transparency is the new currency in business.
• Engage with Stacy's down-to-earth insights as she emphasizes the rise of authentic leadership, the significance of personal rituals, and the strategic nuances of ad monetization in the rapidly evolving world of advertising technology.

Favorite Quotes

Personal Routines for Success: "Staying on top of things is all about maintaining those daily rituals, whether that's exercise or the clarity you get from a cold plunge, it's about being 100% present and healthy in every role you play."

Ad Monetization Wisdom: "Our goal is to take on the heavy lifting of ad monetization so that creators can really focus on what they care about most – crafting compelling content and engaging with their audience."

Leadership Philosophy: "The evolution of leadership is really about embracing authenticity. Being transparent with your team, showing your human side, that's what builds real trust and resilience in a company."

Episode Show Notes: https://leadersoftransformation.com/podcast/business/484-navigating-the-ai-revolution-in-ad-tech-with-stacy-willis

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣 SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

How do you transform a high-stress law firm into a culture of balance and shared values?

In this refreshing episode, we engage with Brooke Boltz, an accomplished attorney who specializes in injury and insurance law. Brooke candidly shares her journey from working at a firm with a high-demand culture to founding her own firm where she prioritizes work-life balance, employee well-being, and the integration of faith into her business practices.

Join us as our host Nicole Jansen and Brooke Boltz discuss how to create a business environment that values not just productivity, but also the personal happiness and fulfillment of its employees. They talk about the impact of firm culture on profitability, stress management, and employee retention, and how faith can play a role in guiding a company's ethos.

Discover the actionable steps Brooke took to pivot her business approach, her strategies for time management, and her initiatives to foster community among Christian entrepreneurs through her Facebook groups and top-performing podcast, the Ms. Biz Podcast.

What We Discuss in this Episode

• Brooke's unexpected career path to injury and insurance law.
• The significance of work-life balance and faith in personal and professional life.
• Strategies for achieving a humane and employee-centric workplace.
• The advantages of Christian-based businesses and faith-driven decision-making.
• Building unity and community among Christians in the business world.
• Tips on maintaining employee satisfaction and retention through workplace culture.
• Insights into managing a successful multi seven-figure business and personal commitments.
• The effects of legislative changes on law firm profitability and adaptation strategies.
• How blending personal values with business can offer unique challenges and rewards.
• Managing increased responsibilities, delegation, and effective prioritization.

Podcast Highlights

0:00 - Unexpected Career Paths: From Criminal Law to Injury and Insurance

5:15 - Work-Life Balance: Making Time for What Matters

7:30 - Faith in Business: The Foundation of Success

9:55 - Employee Motivation: Recognition and Rewards

12:40 - "Jesus Tribe": Fostering Community Among Christians

17:00 - Legal Landscape: Adaptation in the Face of Change

19:25 - Delegation Mastery: Brooke's Approach to Workload Management

22:30 - Corporate Culture and Faith: Integrating Personal Values

24:50 - A Discussion on Firm Culture Transformation

29:15 - Ms. Biz Podcast and Contributions to Nonprofits

Dive deep into the conversation as Brooke Boltz shares her experiences and strategies on fostering a transformative and fulfilling business culture.

Episode Show Notes: https://leadersoftransformation.com/podcast/business/483-faith-law-leadership-redefining-success-with-brooke-boltz

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

What does it take to navigate chaos and align your team's purpose with transformative growth?

In this inspiring episode, we engage in a thought-provoking conversation with Gary Harpst, a seasoned entrepreneur and author who has made his mark by founding three successful businesses. With his latest venture, he takes a deep dive into the relationship between chaos, leadership, and purpose, sharing invaluable insights gleaned from his extensive experience and his faith.

Gary's discussion with host Nicole Jansen sheds light on the tangible ways leaders can foster engagement and the pivotal role of finding and aligning purpose at all levels within an organization. From discussing his book "Built to Beat Chaos" to exploring biblical principles in business leadership, Gary offers a wealth of knowledge for anyone looking to become a transformative leader.

Join us as we delve into the essential strategies for developing a successful leadership style that not only navigates the inherent chaos of business but also fosters a sense of true purpose among all team members.

What We Discuss in this Episode

• The critical role of meaningful one-on-one employee engagement.
• How mentoring at every organizational level is crucial for leadership development.
• The significance of seeking truth and honoring diverse beliefs in society.
• Gary Harpst's approach to chaos as a resource for achieving purpose.
• The importance of aligning individual purpose with organizational mission.
• Strategies for maintaining connection to purpose amid organizational growth.
• The three levels of care in business strategy: from basic needs to faith-based completeness.
• The balance between professional expertise and biblical faith in leadership.
• Gary's perspective on leadership as a call to service and alignment with larger purposes.
• Nicole's invitation for listeners to share their stories of transformation.

Episode Show Notes: https://leadersoftransformation.com/podcast/leadership/482-the-leadership-paradox-transforming-chaos-into-purpose-with-gary-harpst

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER

Are you looking to amplify the impact of your social enterprise?

In this inspiring episode, our host Nicole Jansen engages with Jackie Russell, a PR maven and founder of Teak Media + Communication, whose career journey has been dedicated to amplifying the voices of nonprofits and socially responsible companies. Jackie delves into the stories behind her path-changing conversations, like those with mentor Jerry Greenfield of Ben and Jerry's, and how these interactions shaped her mission.

Listen in as Jackie shares her expertise on the significant impact of public relations in the B Corp movement and her firm's dedication to promoting critical social issues ranging from poverty to climate change. Discover the strategies Jackie employs to manage frustration and resistance in her field, the power of storytelling for nonprofits, and the importance of communal effort in driving transformational change.

Join us for a captivating conversation that unravels the essential role of PR in standing out within the crowded advocacy space and the value of taking risks backed by a calculated trust in one's instincts.

What We Discuss in this Episode

• Jackie's pivotal experience with Ben & Jerry's co-founder, Jerry Greenfield.
• The significance of the B Corp movement and its impact on business and society.
• Key strategies for managing resistance and staying focused amidst negative news cycles.
• The underestimated importance of PR for nonprofits and the competition for public attention.
• Strategic versus organic growth: Debunking misconceptions about spreading awareness.
• The value of storytelling in promoting social and environmental causes.
• The challenges and rewards of convincing socially responsible organizations to invest in PR.
• Jackie's commitment to working with change makers and contributing to their legacies.
• The critical difference in promoting issues versus products and the adaptation it requires.
• Trusting one's gut and the importance of timing in seizing new opportunities.

Episode Show Notes: https://leadersoftransformation.com/podcast/business/481-purposeful-pr-raising-awareness-for-socially-responsible-companies-with-jackie-russell

Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com

________

📣SUBSCRIBE to the Leaders of Transformation Podcast

👇 CONNECT with Nicole Jansen on Social Media

▶︎ YOUTUBE

▶︎ INSTAGRAM

▶︎ FACEBOOK

▶︎ LINKEDIN

▶︎ TWITTER