In todays Podcast Ruth and Barbara-Anne give us the background to their amazing business Ooh and Aah Cookies.

From the early days of attending Balmoral Show and stalls in Victoria Square to present day where they are sending out hundreds of boxes a week and taking the internet by storm. The struggle of being a business owner and a mum is also addressed but they have now managed to create a good system where everyone is looked after.

They speak about the pandemic and how it has allowed them to put a strategic marketing plan in place which has resulted in their business reaching new heights. The topics of social media, email marketing and content creation are covered and the dynamic duo admits that they have learned a lot of their skills on the job.

Collaborations have been a massive part of their success only because they know how to utilise that type of content in the best way possible.

The future is bright for Ooh and Aah Cookies and I can't wait for you all to hear their business journey.

Check out all the shownotes on:

https://diggmama.com/blogs/the-digg-podcast/learning-as-you-go-is-part-of-the-journey