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What happens when a PI founder fires himself from operations and hires a COO with zero law firm experience? Tom Tona tells me why he embraced chaos, rebuilt nearly every seat, and now runs his firm like a startup. Can you scale past seven by choosing a lane and deciding with only 30 to 50 percent of the data? What would it take to double in 2026 without touching most files? If you run a growing firm, would your own family choose it in a crisis?
By Jonathan Hawkins5
4242 ratings
What happens when a PI founder fires himself from operations and hires a COO with zero law firm experience? Tom Tona tells me why he embraced chaos, rebuilt nearly every seat, and now runs his firm like a startup. Can you scale past seven by choosing a lane and deciding with only 30 to 50 percent of the data? What would it take to double in 2026 without touching most files? If you run a growing firm, would your own family choose it in a crisis?

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