Good Content with Shannon McKinstrie

Let’s Make Content Creation the Easiest Thing on Your To Do List


Listen Later

It’s the end of 2024 and I know many of us are tired and have pretty much checked out for the year. This episode is full of tips you can start implementing today to make social media an enjoyable part of your business strategy. From hiring help to simple tips on integrating content into your daily routines, I’m here to remind you that creating good content doesn’t have to be a chore. We’ll also look at successful reels and how documenting your everyday moments can truly resonate with your audience. We’re going to make content creation in 2025 easier and more effective than ever. 

In this episode we’ll be covering:

  • Hiring local business owners to help create your social media content.
  • Prioritizing your content with simple systems and habits.
  • How I leverage AI to turn my existing content into even more content. 
  • Creating impactful content that actually resonates with your audience.
  • Capturing everyday moments for B Roll without consuming every moment of your day.
  • Simplified editing techniques for your videos, to make it quick and easy.
  • Remember we aren’t creating “perfect” content!


Featured content in this episode:

  • Cindy
  • Airbnb
  • Putting on Mascara
  • In Case Your Mom Didn’t Teach You


Recommended Episodes:

  • Episode 7: ​​Relatability in Everyday Content with Instagram Stories and Reels
  • Episode 17: Turn a Simple Idea into a Reel People Will Love
  • Episode 24: Is Storytelling the Missing Piece in Your Content?
  • Episode 30: Attract New Followers with Talk to Camera Reels
  • Episode 32: We All Start at Zero: Embrace Storytelling to Connect with Your Community
  • Episode 40: Build More Connections with Everyday Moments


Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)


Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!

...more
View all episodesView all episodes
Download on the App Store

Good Content with Shannon McKinstrieBy Shannon McKinstrie

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

146 ratings


More shows like Good Content with Shannon McKinstrie

View all
Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,782 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,618 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,452 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,592 Listeners

The Mind Your Business Podcast by James Wedmore

The Mind Your Business Podcast

1,646 Listeners

The Chalene Show | Diet, Fitness & Life Balance by Chalene Johnson

The Chalene Show | Diet, Fitness & Life Balance

7,266 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,086 Listeners

The Marie Forleo Podcast by Marie Forleo

The Marie Forleo Podcast

1,649 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

884 Listeners

Hustle Humbly Podcast by Alissa Jenkins & Katy Caldwell

Hustle Humbly Podcast

904 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,616 Listeners

The Think Media Podcast by Think Media

The Think Media Podcast

813 Listeners

The Jamie Sea Show by Jamie Sea

The Jamie Sea Show

663 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,475 Listeners

Aspire with Emma Grede by Emma Grede | Audacy

Aspire with Emma Grede

650 Listeners