Learn what it takes to build your brand to generate demand and grow your business. Founders through to employees, personal branding is equally important for all. Win more business by creating a brand that attracts your ideal client. Host Michelle J Raymond discusses how business owners can use LinkedIn to establish their position as industry leaders and grow their business with this week’s guest Michelle Griffin. The key moments in this epsiode are: · What is and isn’t personal branding? · General vs Niche branding. · 7 steps to launch and grow your personal brand in 2022. · How does branding help grow business? · Where to start to build your brand? ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.  Connect with Michelle J Raymond on LinkedIn™️ - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.  Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond