In this episode, we discuss if a $20 daily budget for Facebook ads is sufficient.  I break down costs associated with different ad types and how your goals and audiences impact these expenses. 

Budgeting for your ads is a crucial part of the success formula when running ads.  Make sure your budget is on target!

In this episode, we'll chat about
✨ the three primary ad types and analyze of costs associated with each type

✨ how target audience (i.e., warm vs. cold leads) factors into your budget

✨ my recommendations for minimum budgeting per ad type

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

This episode explores the complex relationship I personally have between advertisements for businesses and as a consumer.

While many businesses rely on ads for visibility and sales, most consumers have a much more negative view of ads.  As an ads manager, I find it difficult to balance these two opposing sides.

This episode is a peak inside my struggles.

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Effective budgeting is critical for entrepreneurial success!  That why, this week, I share my personal insights on how I manage my business finances using strategies like Profit First and YNAB. By prioritizing savings, taxes, and owner draw, and carefully evaluating expenses, it's possible to have a financially stable solopreneur business!

In this episode, we'll chat about
✨ How I allocate money my business using the Profit First method
✨ What I do with the money once it has been allocated
✨ Why (as a Canadian) I don't like using Paypal
✨ The benefits to paying annual vs. monthly 

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Ever thought about parallels between teaching methods and effective Facebook ad strategies? Join me for this week's Saturday Strategy Session where we talk about setting clear goals, measuring success through key metrics, and continuously optimizing campaigns, listeners learn actionable tips to improve their advertising efforts.

In this episode, we'll chat about
✨ Importance of establishing clear goals for ad campaigns
✨ Measuring success with specific metrics
✨ The importance of testing and optimization techniques for ads
✨ How to adapt strategies based on performance data and insights

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

This episode focuses on essential marketing strategies for 2025 and shares what I'm going to be keeping and leaving behind this year! The discussion offers actionable insights for creating a sustainable marketing plan that aligns with personal and business goals.

In this episode, we'll chat about
✨ The importance of quality and consistency in content creating
✨ Why relationship building will always be essential
✨ The pitfalls and risk of the tactics I'm leaving behind this year
✨ Actionable steps for auditing personal marketing practices

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

As the year draws to a close, it’s really easy to forget some of these small tasks.  So I complied a checklist of all the things I'm doing to prepare for next year and make my life as easy as possible in such a chaotic time.

In this episode of Market, Scale, Grow,  we'll chat about...
✨ things to do in your email service provide
✨ organizing your Gmail and Google Drive
✨ content and metric audits to wrap up the year

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Can taking a step back from your business actually be the key to future success? I've done just that and now I'm ready to share how pressing pause on both business and social media activities has reignited my passion and brought new clarity to my goals for 2025.  This episode offers a bit of an inside look at my journey through an interesting season of life.

In this episode of Market, Scale, Grow,  we'll chat about...
✨ my journey over the past year
✨ how I'm struggling reinventing myself as I come back
✨ 5 reflection questions I've been using in this season

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

There are four crucial audience types—warm audiences, lookalikes, interest-based, and the newly introduced broad audiences—that every advertiser should be testing. 

Join us for this episode as we dissect each of these different audiences and walk through how to set each one up.  You'll even hear Jenzaia stumbling through the ads manager throughout the episode! 

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Unlock the secrets to running successful ad campaigns with this three-day testing protocol that promises to save you time, energy, and money. In this episode, we'll chat about the steps to take in order to to optimize your ads within 72 hours!

Get started optimizing right away!

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Ever feel like you're racing against the clock, only to find yourself scrambling at the last minute? Hi it's me! 🙋‍♀️

Come along with me as I learn how cultivating a sense of urgency in my life and business.  Today, I'm sharing some tips that I'm personally using to become better at this important skill!

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]
Join the Facebook community → https://www.facebook.com/groups/marketscalegrow