Market to the Majority

Jasmine talks about how setting expectations for yourself reflects on the standard your clients set for themselves when they work with you. She continues to explain that there are certain points where the bare minimum cannot be something you keep accepting and how the rinse and repeat method when it comes to creativity can actually cost you clients and long-term brand loyalty. Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services Loving the podcast episode? Leave a review!

In this episode, Jasmine talks about the overflowing number of brands that are becoming watered-down replicas of each other and how over time, creatives and their results start slipping through the crack. She brings up the importance of creative to client education in marketing and how The Rebrand Experience focuses on creating a signature look that is unique to you and your brand.

Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services

Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services

Loving the podcast episode? Leave a review!

In this episode, Jasmine talks about the biggest mistake you're making when planning for your next photoshoot and how creating purpose and intention can save you time, energy, and money. Jasmine shares how her process inside Direction Day, her signature creative direction offer, creates footage that's profitable and usable. Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services Loving the podcast episode? Leave a review!

In this episode, Jasmine talks about the downfall of branding as a stereotype and why her clients of color, in particular, may find themselves settling for average unintentionally. She addresses the issue of using Pinterest as a main inspiration source and how that can be the largest factor as to why you're inspiration isn't as grand as it could be.

Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services

Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services

Loving the podcast episode? Leave a review!

Jasmine talks about the number one thing you need to do to embody your Powerhouse energy and make the most out of your design investment. In this episode, she shares what Powerhouse industry leaders consider when it comes to rebranding themselves with intention that gives them the best results.

Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services

Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services

Loving the podcast episode? Leave a review!

Jasmine talks about how creative execution can be a game-changer for helping your brand stand out in your industry without copying your favorite online coach. Creative execution is a technique that Jasmine has mastered and is what makes her clients have memorable brands. She talks about why you feel like replicating others and how to find your own unique style. Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services Loving the podcast episode? Leave a review!

Jasmine talks about how to start embodying your million-dollar brand energy even if you don't know where to begin. She shares about how this can be transformative in your personal life and ultimately the way you show up in your business and make money. This is what allowed her to make big moves like moving into her first luxury apartment. Ready to show up as the million-dollar brand in your business and be taken seriously? Book a brand and website project with us and turn your client experience from meh to MONEY using a Powerhouse process trusted by your favorite industry leaders. Apply at www.highflierpowerhouse.com/services Embody your million-dollar energy by booking a Direction Day, a concierge-style creative direction experience that allows you to get on-brand footage to create enough content for 6 months in just 1 day. Inquire at www.highflierpowerhouse.com/services Loving the podcast episode? Leave a review!

Becoming the Brand is a podcast hosted by creative director Jasmine Haitalani and isn't meant to feel like a boring business lecture. Think of each episode as a session with your virtual bff where you can vent, speak your mind, and maybe talk some sh*t too.

Jasmine helps online coaches become more than the business they're creating through brand embodiment that feels like second nature. She encourages them to set the standard in their industry rather than follow outdated and overwhelming trends that don't align with their true identity. She guides CEOs to embrace their brand persona and turn it into a daily lifestyle that feels like a core part of who they are in AND out of business.

Follow Jasmine on Instagram @highflierpowerhouse