Join Sasha Berson as he speaks with Ken Hardison from PILMMA.

👉 Sasha and Ken explore

— Ken Hardison shares his journey from growing up poor to building successful law firms and helping other lawyers. 

— Ken emphasizes the importance of learning from others and being willing to invest in oneself. 

— He shares his belief in the power of betting on oneself and taking calculated risks. 

— Ken Hardison shares his insights and experiences on building a successful law firm and enjoying a great life. 

— He emphasizes the importance of having a winning character and the impact it has on achieving success. 

— Ken also discusses the key elements necessary for building a successful law firm, including grit, good people, strategy, execution, and cash flow. 

— He highlights the significance of focusing on what you love and the importance of measuring and managing your marketing efforts.

👉 Takeaways

— Starting a law firm with limited resources is possible with determination and hard work.

— Grassroots marketing and cross-selling can be effective strategies for growing a law firm.

— Learning from other successful lawyers and experts can accelerate growth and save money.

— Believing in oneself and taking calculated risks is essential for success in the legal industry. Having a winning character is crucial for achieving success in any endeavor.

— Building a successful law firm requires grit, good people, a sound strategy, effective execution, and proper cash flow management.

— Focus on what you love and enjoy doing to ensure long-term success and fulfillment.

— Measure and manage your marketing efforts to maximize their effectiveness.

— Cash flow is essential for the survival and growth of your business.

📰 About Ken Hardison

Ken Hardison, the founder and president of PILMMA (Personal Injury Lawyers Marketing and Management Association), has an impressive background in the legal field. With over 27 years of experience practicing injury law, he built one of the largest Personal Injury Law Firms in North Carolina. Although retired from practicing law, Ken remains actively involved, consulting with his former partner Ben Cochran on firm marketing. PILMMA, the organization he created, has become a multi-million-dollar association exclusively for injury and disability lawyers, with members spanning the United States, Canada, and Australia.

📞 Connect with Ken Hardison:

• Website: https://www.pilmma.org/

• LinkedIn: https://www.linkedin.com/in/kenhardison/

• Twitter: https://twitter.com/PILMMAorg

• Email: [email protected]

📞 Connect with Sasha Berson:

• LinkedIn: https://www.linkedin.com/company/grow-law-firm/

• Instagram: https://www.instagram.com/grow_lawfirm/

• YouTube: https://www.youtube.com/@growlawfirm

• Facebook: https://www.facebook.com/growlawfirm

• Email: [email protected]

• Phone: (312) 854-7724

#LawyerWebsite #LawyerSEO #LawFirmMarketing

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlawfirm.com/