Med Spa Confidential - Exposing the Risks, Rewards, and Business of Beauty

Med Spa Confidential - Exposing the Risks, Rewards, and Business of Beauty

By Dr. Kate Dee | Medical Spa Founder & Safety AdvocateHealth & FitnessArtsFashion & Beauty
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Med Spa Confidential - Exposing the Risks, Rewards, and Business of Beauty episodes

  • Longevity Medicine: how to live healthier longer with Dr. Richard Baxter

    In this episode of MedSpa Mayhem, Dr. Kate Dee delves into the exciting developments in anti-aging and longevity medicine with Dr. Richard Baxter, a board-certified plastic surgeon. Dr. Baxter shares his journey from traditional plastic surgery to aesthetics and ultimately to longevity medicine. The discussion covers groundbreaking treatments such as the use of growth hormone releasing peptides, metformin, and therapeutic plasma exchange. They also explore regenerative medicine techniques like PRP, exosomes, PDGF and delve into how measuring biological age through epigenetic markers is transforming the approach to aging. Listeners will gain insights into effective anti-aging strategies and learn about cutting-edge treatments that promise to extend healthspan and improve quality of life.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Connect with Dr. Richard Baxter

    Phase Plastic Surgery Website: drbaxter.com

    Read Biohacking Longevity (PDF)

    Social Media: Facebook, Instagram, youtube

     

    Takeaways

    • Regenerative medicine is a growing field in aesthetics, focusing on restoring tissue.

    • Longevity medicine aims to extend healthspan, not just lifespan.

    • Biological age can be measured through epigenetics and biomarkers.

    • Interventions like metformin and peptides show promise in reversing aging.

    • Lifestyle factors, including diet and exercise, play a crucial role in longevity.

    • Intermittent fasting can mimic the effects of caloric restriction.

    • Therapeutic plasma exchange has shown potential in reversing aging markers.

    • Skin health reflects overall internal health and wellness.

    • Staying educated about longevity treatments is essential for informed choices.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:04 Meet Dr. Richard Baxter

    02:21 The Evolution of Plastic Surgery

    <

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    43 min
  • Understanding and Treating Melasma: Insights from Dermatologist Dr. Jennifer Linder

    In this episode of MedSpa Mayhem, host Dr. Kate Dee chats with Dr. Jennifer Linder, a board-certified dermatologist, about the complex issue of melasma. They discuss what melasma is, its triggers, and why traditional treatments like lasers can sometimes make it worse. Instead, Dr. Linder recommends a series of chemical peels featuring specific ingredients like salicylic acid, mandelic acid, and trans-examic acid. They also cover important skincare routines, the role of diet and lifestyle changes, and more advanced treatments like oral tranexamic acid for resistant cases. This comprehensive conversation aims to equip sufferers and clinicians with effective strategies to manage this chronic skin condition.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Contact Dr. Jennifer Linder:

    Professionals:  www.linderhealthpro.com and for any 

    Consumers: www.linderhealth.com

    Instagram @linderhealth and @jenniferlindermd

     

    Takeaways

    • Melasma is a chronic inflammatory problem that can be difficult to treat.

    • Avoid Laser! Laser treatments for melasma can lead to rebound effects, worsening the condition.

    • Chemical peels are a gentler and more effective treatment for melasma.

    • Skin care for melasma includes Vitamin C, Tyrosinase Inhibitors, moisturizer and sun block

    • Understanding the triggers of melasma, such as sun exposure and heat, is important for prevention.

    • People often feel psychologically impacted by melasma, affecting their quality of life.

    • An anti-inflammatory diet can help with melasma and other conditions.

    • Oral tranexamic acid should be a last resort due to clotting risks.

    • Patience is crucial in treating melasma effectively.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:10 Meet Dr. Jennifer Linder

    01:59 Understanding Melasma

    03:34 Triggers and Challenges of Melasma

    08:43 Treatment Options for Melasma

    14:

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    43 min
  • John Oliver, Salmon Jizz, and the Science behind Salmon Sperm

    In this episode of MedSpa Mayhem, host Dr. Kate Dee dives into the controversial yet intriguing world of salmon sperm in aesthetics with guest Dr. Flora Waples. They discuss the science behind using DNA fragments from salmon sperm for skin regeneration, dissecting its safety and efficacy. The conversation also covers distinguishing legitimate treatments from dubious practices in the med spa industry and emphasizes the importance of regulatory standards and scientific inquiry in aesthetic medicine.

    Why Salmon Jizz? Watch Last Week Tonight with John Oliver: Medspa Episode

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Contact Dr. Flora Waples

    Restor Medical Spa

    LinkedIn

     

    Takeaways

    • PDRNs, derived from salmon sperm, are used for skin regeneration by mimicking a wound signal.

    • PDRNs are not yet FDA approved for injection in the US, but are used topically and in Europe for injections.

    • Safety and efficacy of PDRNs have been established in Europe, with a good track record of use.

    • The aesthetic industry lacks standardization, making it crucial for patients to seek reputable providers.

    • Patients should inquire about the source and purity of PDRNs used in treatments.

    • The future of aesthetic medicine is promising, with ongoing research and development in regenerative therapies.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:11 Meet Dr. Flora Waples

    01:50 The Journey from Emergency Medicine to Aesthetics

    03:45 The Science Behind Salmon Sperm in Aesthetics

    05:19 Understanding Skin Regeneration

    07:21 The Role of DNA in Skin Healing

    09:01 Why Salmon Sperm?

    13:46 Application and Effectiveness of PDRNs

    20:56 Regenerative Medicine: The Future of Aesthetics

    22:50 Understanding Exosomes: The Basics

    23:02 The Complexity of Growth Factors

    23:34 Challenges in Exosome Science

    23:57 Exosome Sources and Quality Concerns

    26:06 Application and Efficacy of Ex

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    47 min
  • The Wild World of Lasers with Raechel Lowe Jaap

    Laser Craziness with Dr. Kate Dee and Rachel Lowe Jap

     

    In this episode of MedSpa Mayhem, host Dr. Kate Dee sits down with Rachel Lowe Jap, a laser expert with extensive experience in the medical aesthetics industry. The conversation covers Rachel's journey from aesthetician to laser tech and nurse, delving into her early inspirations and career milestones. They discuss the nuances of laser treatments, the importance of proper training, and the varying legal landscapes surrounding medical aesthetics across different states. Rachel shares some harrowing experiences from her career, emphasizing the need for stringent regulations and proper vetting in the industry. They also explore the benefits of certain laser treatments, the complexities of purchasing and using laser devices, and the implications of evolving technologies. Throughout the episode, the focus remains on ensuring safety, efficacy, and consumer education in the chaotic and often unregulated world of medical aesthetics.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Reach out to Raechel Lowe Jaap

    Instagram @laserrae

    The Aesthetic Blend, Tallahassee, FL

     

    Takeaways

    • The aesthetics industry has evolved significantly since the introduction of lasers and Botox in 2003.

    • Many practitioners lack the necessary knowledge and experience to safely operate lasers.

    • Real-life complications can arise from improper training and oversight in laser treatments.

    • The nursing school experience often does not prepare students for aesthetic practices.

    • Legal and ethical considerations in aesthetics are complex and vary by location.

    • Patient safety is a critical concern in the aesthetics industry.

    • Rachel emphasizes the importance of passion and dedication in pursuing a career in aesthetics.

    • Understanding skin health is essential before using lasers.

    • The aesthetic industry faces challenges with device sales and safety.

    • Proper training and knowledge are vital for successful laser treatments.

     

    <

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    53 min
  • Skincare & Peels with Dr. Jennifer Linder

    In this conversation, Dr. Kate Dee speaks with Dr. Jennifer Linder, a board-certified dermatologist and founder of PCA Skin and Linder Health, about the importance of skincare, the science behind effective products, and the journey of creating innovative skincare solutions. They discuss the significance of medical-grade skincare, the role of active ingredients, and the necessity of a proper skincare routine. The conversation highlights the ongoing innovations in the skincare industry and the importance of professional treatments for optimal skin health. In this conversation, Dr. Kate Dee and Jennifer Linder explore innovative approaches to chemical peels, emphasizing the importance of minimizing downtime and maximizing efficacy. They discuss the evolution of peels that control inflammation, allowing for concurrent treatments and less visible peeling. Jennifer shares insights on tailored peels for specific skin concerns, including melasma, and highlights the significance of safety and education in clinical treatments. 

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Contact Dr. Jennifer Linder:

    Professionals:  www.linderhealthpro.com and for any 

    Consumers: www.linderhealth.com

    Instagram @linderhealth and @jenniferlindermd

     

    Takeaways

    • Skincare can have positive outcomes and is essential for skin health.

    • A basic skincare routine should include cleansing, moisturizing, and sun protection.

    • Chemical peels can be designed to minimize inflammation while promoting skin health.

    • Innovations in skincare are ongoing, with new formulations improving efficacy. Dr. Linder emphasizes the importance of doing treatments in series for better results.

    • The Linder Health and LH Labs focus on controlling inflammation during peels.

    • New peels cause less visible peeling, allowing patients to maintain their daily routines.

    • Compatibility of skincare products is crucial for effective treatment.

    • Skincare should enhance confidence and promote natural beauty.

     

    Chapters

    00:00

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    47 min
  • Exosomes and Stem Cells with Dr. Judy Rubin

    In this episode of MedSpa Mayhem, hosted by Dr. Kate Dee, the focus is on the use of exosomes and stem cells in medical aesthetics. Dr. Dee talks to Judy Rubin, an internal medicine doctor with extensive experience in aesthetics, about how exosomes can aid in cell-to-cell communication, particularly in joint and systemic treatments. The discussion covers what exosomes are, their applications, and the importance of using high-quality sources. Rubin shares her personal experience with stem cell treatment for her meniscal tear, highlighting the benefits she noticed within five weeks. The conversation also explores the challenges of ensuring product quality, the ethical considerations around sourcing exosomes, and the importance of certification for med spas. Additionally, the episode introduces listeners to the soon-to-launch MedSpa Board, an organization aimed at certifying med spas to ensure they operate legally and ethically.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Meet Dr. Judy Rubin

    Nouveau Medspas in Gig Harbor, WA

     

    Takeaways

    • Exosomes are small vesicles used for cell communication, crucial for signaling in injury recovery.

    • Stem cells can regenerate tissues and respond to exosome signals.

    • Quality control is essential in sourcing exosomes.

    • There is a lack of regulation in the exosome market.

    • Patients should seek qualified professionals for exosome treatments. Patients should inquire about sterility and endotoxin testing.

    • Stem cell treatments are still highly experimental and not guaranteed to work.

    • Regulation of med spas is inconsistent across states and a new entity, the MedSpa Board, aims to certify ethical and legal practices in the industry.

    • Researching providers and treatments is essential for patient safety.

     

    Chapters

    00:00 Introduction and Personal Experience with Stem Cells

    00:27 Welcome to MedSpa Mayhem

    01:21 Meet Dr. Judy Rubin

    02:08 Understanding Exosomes

    06:01 Stem Cells Explained

    06:37 Sources and Types of Stem Cells

    11:13 Quality and Safety C

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    43 min
  • Direct Primary Care and Women's Health & Hormones with Dr. Stefie Deeds

    In this episode of MedSpa Mayhem, Dr. Kate Dee discusses the advantages of direct primary care with guest Dr. Steffie Deeds, an internal medicine physician and founder of her own direct care practice. The conversation covers the broken traditional insurance-based healthcare system, the benefits of direct primary care for both physicians and patients, and the practical implementation of this model. Dr. Deeds explains the difference between having insurance and receiving actual care. The episode also delves into women's health issues, particularly around hormones and menopause, debunking myths and emphasizing the importance of proper treatment. The show highlights how physicians like Dr. Deeds are transforming patient care by focusing on long-term relationships and personalized medicine.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Reach out to Dr. Stefie Deeds

    Website: www.deedshealth.com

    Menopause Checklist:   drdeeds.kit.com/menopause-checklist

    Instagram:   www.instagram.com/stefiedeedsmd

     

    Takeaways

    • Direct Primary Care is an alternative model to traditional medicine that allows more time for patient visits and a more comprehensive approach to care

    • Hormones and menopause are increasingly recognized in women's health.

    • Many doctors lack training in menopause management.

    • The Women's Health Initiative study has been misinterpreted for years.

    • Hormone therapy can protect heart and bone health.

    • Bioidentical hormones are not inherently better than FDA-approved options.

    • Early conversations about menopause can lead to better health outcomes.

    • Community engagement is vital for women's health education.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:11 Meet Dr. Stefie Deeds

    02:26 Understanding Direct Care

    03:28 Challenges in Traditional Healthcare

    06:17 The Benefits of Direct Care

    17:56 Hormones and Menopause

    22:52 The Shift Towards Treatment

    23:07 Challenges in Accessing Care

    23:28

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    46 min
  • Inside the Wild West of Med Spas: Neurotoxins, Lasers, and Legal Chaos with Amanda Lemmage

    In this episode of MedSpa Mayhem, host Dr. Kate Dee interviews Amanda Lemmage, owner of Skingevity Med Spa. They discuss their preferences for different FDA-approved neurotoxins like Dysport and Botox, detailing the pros and cons of each. They then delve into their favorite laser and RF microneedling treatments, highlighting the superior technologies from Korea and the importance of avoiding high-risk treatments like CO2 lasers. Lastly, they touch upon the confusing and inconsistent legal landscape governing med spas, emphasizing the necessity of medical directors and ethical practices. Dr. Dee also introduces a new initiative, the Medspa Board, aimed at certifying reputable med spas to protect consumers.



    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

    Find out about the Medspa Board

     

    Meet Amanda Lemmage 

    Amanda on Instagram and LinkedIn

    Skingevity Med Spa in Spring Park, IL

    Check out Amanda’s podcast: the All-In Wellness Show

     

    Takeaways

    • Neurotoxins like Botox and Dysport have different properties and are not the same

    • Patient education is crucial in aesthetic treatments.

    • Ablative lasers carry higher risks and are generally avoided.

    • RF microneedling is a safe and effective treatment option.

    • Honesty and transparency with patients build trust.

    • The med spa industry is evolving with new technologies and regulations. People want to be educated and not pressured into treatments.

    • Regulations vary significantly by state in the aesthetics industry.

    • Medical directors must be actively involved in practices.

    • There is a movement towards stronger medical directorship in med spas.

    • Patients should be aware of the qualifications of their providers.

    • The Medspa Board aims to certify compliant med spas.

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    55 min
  • Inside Medspa Marketing: Tactics, Strategies, and Industry Insights with Middle Way Marketing

    In this episode, Dr. Kate Dee interviews Brett Chikowski (COO) and Connor O'Rourke (CEO), co-founders of the med spa marketing firm Middle Way Marketing. They discuss their backgrounds, how they met, and the inception of their company. The conversation delves into effective marketing tactics for med spas, including foundational digital strategies, the importance of high-quality content, and the significance of a well-trained staff. They also compare the effectiveness of Google ads versus social media ads, highlight common pitfalls in the industry, such as leased websites, and share their approach to reputation management and reviews. Both industry veterans offer valuable advice for med spa owners looking to improve their marketing strategies and for consumers seeking legit practices.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Purchase Medspa Mayhem on Amazon

     

    Reach Out to Middle Way Marketing

    Conner O’Rourke - CEO

    Brett Chikowski - COO

    Middle Way Marketing is a digital marketing agency focused on marketing for doctors and med spas. They are based out of Austin, TX and specialize in websites, SEO, Google PPC, social media content campaigns, videography, and photography. For inquiries please email [email protected] or visit www.middlewaymarketing.com.

     

    Takeaways

    • Foundational marketing is crucial for long-term success.

    • High-quality personalized content is essential for attracting clients.

    • Reputation management and reviews are vital for attracting new patients.

    • Avoid marketing agencies that lease websites to clients.

    • Word of mouth remains the most effective marketing strategy.

    • SEO is essential for being discoverable online.

    • Educating clients about marketing is vital for transparency.

    • Understanding the marketing process helps set realistic expectations.

    • Legitimate med spas prioritize patient education over sales.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:11 Meet the Middle Way Marketing Founders

    01:59 Marketing Tactics for Med Spas

    02:39 The Origin Story of Middle Way Marketing

    06:15 Foundational Marketing Strategies

    09:18 Challenges with Lead Generation

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    53 min
  • What’s next after weight Loss with GLP-1’s?

    In this episode of MedSpa Mayhem, Dr. Kate Dee discusses the intricacies of weight loss using GLP-1 agonists with naturopathic doctor Ashley Millhiser. They delve into the importance of complete body optimization, the benefits and pitfalls of GLP-1 drugs, and strategies for sustainable weight loss. Key topics include the significance of monitoring fat loss over weight loss, individualized patient care, and supplemental treatments such as strength training and advanced muscle-building devices like Emsculpt Neo. Both experts emphasize the necessity of working with knowledgeable providers to avoid the common mistakes in using these medications and ensure long-term success.

     

    Reach out to Dr. Dee

    Email Dr. Kate Dee at [email protected]

    Check out the Medspa Mayhem website for

    • More about Dr. Dee

    • Upcoming appearances

    • Links to buy the book on Bookshop, B&N, Amazon

    • Press and Podcast info

    Glow Medispa in Seattle, WA

    Medspa Board Website

    Purchase Medspa Mayhem on Amazon

     

    Meet Ashley Milhizer, ND and on instagram

    Visit Real Results medical, locations in Tempe and Scottsdale AZ:  website, and on instagram

     

    Takeaways

    • Weight loss is a journey that requires ongoing management.

    • Individualized approaches to medication are crucial for success.

    • Diet should focus on whole foods and adequate protein intake.

    • Exercise should include strength training to preserve muscle mass.

    • Utilizing technology can enhance muscle building and recovery.

    • Common pitfalls include moving too quickly with medication adjustments.

    • Sustainable weight loss requires patience and lifestyle changes.

    • Monitoring muscle mass is essential to prevent wasting during weight loss.

    • Professional guidance is important for long-term success.

    • Weight loss medications can lead to significant health improvements.

     

    Chapters

    00:00 Introduction to MedSpa Mayhem

    01:20 Meet Dr. Kate Dee and Ashley Millhiser

    01:58 The Weight Loss Journey with GLP-1 Agonists

    04:16 Long-Term Weight Management Strategies

    11:55 The Role of Diet and Nutrit

    Find or Get Your Medspa Certified: https://medspaboard.com/

    Grab Your Copy of Medspa Mayhem the Book Today: HERE


    Learn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.

    Find a certified provider near you → MedspaBoard.com

    Want the anti-aging essentials I actually use: Download my FREE  Gift Guide

    Follower Instagram: instagram.com/drkatedee

    Please leave us a review on Apple Podcast: HERE 

    Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDee

    GLOW Medspa - Seattle, WA: https://glowspaseattle.com/

    Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.

    Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...

    38 min

About Med Spa Confidential - Exposing the Risks, Rewards, and Business of Beauty

From the publisher's feed

Exposing the Good, the Bad and the Ugly secrets of the Medical Aesthetics Industry.

Dr. Kate Dee takes you inside the medical spa industry, an unregulated mix of medicine and marketing where…

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