An end of an era for Griffin's Cookie Bear - as the brand gets rid of the mascot after 57 years.

The company plans to refresh the packaging to make it 'clearer and easier' to find their biscuits on the shelf.

It's reassuring consumers they can expect the same quality, recipe and great taste.

Mikey Havoc was the voice of Cookie Bear for a couple of years - and he joined the Afternoons team to reminisce.

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