In this episode, I take a deep dive into the things I'm learned as I approach $20M in sales. I did a Facebook post about this and it did really well, and I realized I have a lot to say on the matter, so I turned it into a podcast episode!

In this episode, I just recap the mastermind (from a logistics/schedule standpoint). What goes on in my head, how the event went, some things I changed and took away vs. added. If you do your own events or retreats, or are curious about them, you can hear how this whole week went from that angle and apply what I've learned to your own event.

In this episode, I take you behind the scenes with a client Carrie, who was inadvertently complicating her offer for Black Friday. We all do this, and I have a few analogies that might help drive home how to tactically make sure you're giving your audience the strongest simplest version of an offer, which will increase conversions!

In this episode, I take you behind the scenes of a call I had with a client who is building something from scratch. How do you take all those ideas and get on a straight path? Hint: It doesn't really have to do with social media or getting an LLC. The path to becoming a business is gritty and takes about 6-12 weeks, but my method is focused on getting cash in hand. Take a listen and let me know what you think!

In this episode, I will take you behind the scenes of the Scalable Coach Method launch...just to show you how imperfect it was! You'll see it didn't have many of the similar trappings of a traditional launch, but TWO key things are the reason the offer did so well. I hope you get motivated to launch your offer after listening!

We all know we should be growing our email list, but did you know that there are four specific categories of list building offers? A discussion with a client one day about a failed launch led to a discussion about the method of list growth, and why it matters. In this episode I rank four different types of list building offers and the importance of having one of each type in your business.

This is such a fun episode everyone. I'm bringing on my client and friend Christine Lindebak, the force behind the Sewing And The City brand. She's telling her story from when she first came into my world as a digital marketer, and decided to put her skills to work building her own brand. If you're sitting on the sidelines not sure how to monetize your passion, Christine's story will inspire you to take action!

​It is by far the biggest error most business owners make. They don't know how to tie their business offers to real, urgent, painful problems. This episode will get you thinking differently about everything you put together in your offer suite. It's a do not miss. Plus, I'll give you a tangible example all the back at the beginning of my business that illustrates this point exactly.

I talk to so many people -- who by the time they come to me -- are mountains in debt and disillusionment with their investments into their business. This episode is my way of cutting through the noise to give you some tips to navigating the world of business and marketing education. This episode is perfect for you whether you are a customer buying, or a creator creating!

If you've heard the advice, "Start with the end in mind" ... it might actually be sabotaging your success. It's not that it's not good advice in a lot of arenas, but as I reflect on my journey, I noticed a behavior in myself that while bucking against traditional wisdom, actually led me to a lot of success. It all begins with throwing out the advice to think about the end.