Today on the Market Authority Show, I chat with Lizy Hoeffer Irvine. In this discussion, we discuss the millionaire secrets better branding and marketing for real estate and mortgage professionals in 2020 and beyond.

Ranked No. 1 female loan officer in the nation for most closed loans (Scotsman Guide, 2019) and as the No. 1 Hispanic loan officer in the nation (NAHREP, 2019). Senior Loan Officer LizyHoeffer proves every day that “passion changes everything.”

With over 17 years of mortgage industry experience, Lizy works for CrossCountry Mortgage, a leading independent mortgage banking company. She started as a receptionist in the mortgage industry and has worked her way to become a top 1 percent originator and closed over 980 loans in 2019.

Lizy is married to best-friend Skyler and they have three beautiful children, Anabelle, Penelope, and Calvin.

In this discussion, we cover:

How Lizy got started in the business and became one of the top producing loan officers in the country

The secret that took Lizy from “fired” to multi-millionaire LO in less than 6 years

How her marketing stays relevant even in chaos and crisis

Lizy’s goals and outlook for 2021

And so much more!

Lizy’s Instagram: www.Instagram.com/lizyirvine

@Lizy Hoeffer on Youtube: https://www.youtube.com/c/LizyIrvineH...

www.LizyHoeffer.com

BECOME THE MARKET AUTHORITY: www.MarketAuthorityAcademy.com