If you've ever wondered about the benefits of mouth taping for sleep health, this episode is for you. I've been Alex's Hostage Tape since around 2019, and I couldn't be happier. He has been killing it in the business arena, racking up an impressive $40 million in revenue in less than three year.  It was a pleasure to chat with him and I know you'll enjoy this episode. 

 

What we discussed: 

 

• Alex's background and what led him to create Hostage Tape (1:41)
• Mouth taping benefits and my personal experience (7:46)
• Alex's journey with mouth taping and the transformative benefits he experienced (11:01)
• The broader benefits of nasal breathing and mouth taping (17:58)
• His background as an entrepreneur and the struggles he faced before founding Hostage Tape (28:51)
• The significance of product differentiation and the role of storytelling in building a brand (29:38)
• Scaling a business and marketing strategies (31:48)
• Product development and market expansion (41:45)
• Family involvement and his future plans (50:33)
• Stoicism and how it relates to business and personal life (1:03:1

Where to find out more:

 

• Hostage Tape
• Instagram 

 

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