My DPC Story

By Maryal Concepcion, MD

As the Direct Primary Care and Direct Care models grow, many physicians are providing care to patients in different ways. This podcast is to introduce you to some of those folks and to hear their s

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FAQs about My DPC Story:

How many episodes does My DPC Story have?

The podcast currently has 315 episodes available.

My DPC Story episodes:

December 14, 2025 Direct Care Movement: An Interview of Dr. Maryal Concepcion by Dr. Demetrio Aguila
Today Dr. Demetrio Aguila, a Direct Care surgeon and Host of the Direct Care Movement Podcast interviews the Host of My DPC Story, Dr. Maryal Concepcion. For those listeners new to the podcast, or for those who are always happy to hear a DPC doctor talk about before and after opening a DPC, today you get to hear some of our Host's back story. Dr. Concepcion, a family physician and DPC pioneer in rural California, shares her journey of leaving fee-for-service medicine to open her own DPC practice. The conversation highlights the freedom, flexibility, and genuine patient relationships that DPC offers, contrasting it with the restrictions and burnout found in traditional healthcare systems.
Listeners will hear practical advice for residents and medical students considering DPC, the financial realities of running a membership-based clinic, and tips for overcoming staffing challenges in rural areas. The episode also dispels common myths about DPC and discusses the growing movement toward patient-centered care. Hear more from Dr. Aguila at the Direct Care Movement podcast on Apple Podcasts!
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
47min
December 07, 2025 Filling the Void: DPC Response to Clinic Closures and Community Needs in New Orleans
Today Dr. Emily Holt, a Direct Primary Care (DPC) physician based in New Orleans, shares her inspiring journey from working in federally qualified health centers (FQHCs) and university clinics to opening her own DPC practice amidst a rapidly changing healthcare landscape. The discussion dives deep into the effects of the "one big beautiful bill," the challenges facing marginalized communities following recent legislative changes, and innovative ways DPC physicians in Louisiana are collaborating to fill healthcare gaps. The episode also highlights the power of community-driven solutions, nonprofit partnerships, and coalition-building among DPC practitioners to improve access to affordable, relationship-based care. Whether you’re a physician, patient, or healthcare advocate, this episode offers firsthand insight into DPC, healthcare advocacy, and the current realities for patients and providers in New Orleans and beyond. Recorded July 2025.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
35min
November 30, 2025Direct Primary Care’s Inflection Point: What HR1 Within the "One Big Beautiful Bill" Means for Physicians and Patients
Today’s episode is one of the most important conversations we’ve had on My DPC Story. As of July 4th, we are standing at a true inflection point for Direct Primary Care—and for every physician, employer, broker, advocate and patient who believes primary care should be personal, accessible, and free from insurance middlemen.
In this special session, I’m joined by Jay Keese, Executive Director of the Direct Primary Care Coalition, who has spent more than a decade at the front lines in Washington, DC. Together, we break down what HR 1—the major tax bill signed into law this year—actually means for DPC. This includes:
The historic win: HSAs are now fully compatible with Direct Primary Care for the first time ever.
What patients can do starting January 1: Use tax-free HSA dollars to pay for DPC memberships without losing HSA eligibility.
How this changes the landscape: New opportunities with employers, brokers, high-deductible plans, and even ACA bronze/catastrophic plans.
What stays the same, what’s evolving, and what rulemaking from the IRS will finalize.
What’s coming next: How DPC can scale responsibly and sustainably as demand accelerates.
If you’ve ever wondered how policy actually becomes reality—or what the future of DPC looks like on a national scale—you’ll want to listen closely. This episode is equal parts celebration, clarification, and a roadmap for what comes next.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
51min
November 23, 2025 Finding Her Lionheart: Dr. Maria Rutmann’s DPC Pediatric Practice in Rural Maine
Today we hear from Dr. Maria Rutmann, founder of Lionheart Direct Primary Care in northern Maine. She discusses the transformative power of the Direct Primary Care (DPC) clinic model as physician burnout and healthcare system challenges escalate nationwide. Dr. Rutmann shares her journey from working in a traditional fee-for-service hospital group - where mounting administrative demands and loss of autonomy led to emotional exhaustion - to reclaiming her purpose and joy in medicine through DPC.
Listeners learn how Lionheart DPC empowers physicians to practice value-based care by fostering lasting patient-physician relationships, personalizing health experiences, and eliminating the barriers of insurance-driven healthcare. Dr. Rutmann emphasizes that DPC not only improves healthcare access in rural areas, but also allows doctors the time and freedom to provide comprehensive, preventative, and patient-centered care. Families in her community have experienced the convenience and rapid responsiveness of the DPC model, sometimes avoiding costly and time-consuming ER visits and walk-ins thanks to direct communication and same-day appointments.
This episode also highlights how DPC serves as a solution to physician burnout, supporting practitioners to reconnect with their sense of purpose, maximize patient outcomes, and enjoy professional autonomy. Listeners considering DPC - from those facing moral injury in fee-for-service settings, to those interested in community-driven, flexible healthcare - will find practical advice, heartfelt encouragement, and proof that a better way in healthcare is not only possible, but thriving.
Keywords: physician burnout, healthcare access, direct primary care, DPC, value-based care, physician autonomy, patient-centered care, rural healthcare, medical practice models, Lionheart Direct Primary Care.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!

Earn money WHILE running your DPC! Join SERMO for FREE today!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
1h 9min
November 16, 2025 Thriving on Her Own Terms: How Dr. "Sassy" Weinstein Built a Direct Specialty Care Practice Blending Sports, Lifestyle, and Autonomy
In this episode of the My DPC Story Podcast, host Dr. Maryal Concepcion interviews Dr. Sarah "Sassy" Weinstein, a triple board-certified physician in family, sports, and lifestyle medicine. Hear how Dr. Sarah Sassy Weinstein turned personal health experiences - including Lyme disease and sports injuries - into a compassionate approach for patient care. Discover why she left insurance-driven medicine for a direct specialty care model in Princeton, NJ, empowering her to focus on holistic, patient-centered treatment without time constraints. Learn her insights on starting a direct care clinic, tips for keeping overhead low, and building a thriving practice. She shares strategies for integrating lifestyle medicine, the importance of listening to patients' goals, and balancing her roles as doctor, mom, and fitness instructor. This inspirational episode is packed with advice for physicians interested in launching a direct care or direct specialty care practice.
COMMERCIAL-FREE Episodes now on Patreon
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!

Earn money WHILE running your DPC! Join SERMO for FREE today!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
1h 5min
November 09, 2025 Strengthening Access: Lessons from Dr. Stephanie Lucero’s DPC Journey in Rural New Mexico
In today's episode of the My DPC Story Podcast, host Dr. Maryal Concepcion welcomes Dr. Stephanie Lucero, the pioneering founder of Northern New Mexico’s first Direct Primary Care (DPC) clinic, Hometown Doc, LLC. Dr. Lucero shares her journey from growing up in the Pojoaque (Puh-Wah-Kee) Valley to becoming a board-certified family physician deeply committed to her local community. The conversation dives into DPC’s benefits over traditional fee-for-service healthcare within New Mexico, addressing common myths about DPC being “concierge medicine” and highlighting its affordability and accessibility—even for Medicaid patients. Dr. Lucero discusses challenges like physician shortages, healthcare access issues in rural New Mexico, the impact of restrictive non-compete clauses, and the importance of relationship-based care. Listeners will gain valuable insights into how DPC empowers physicians and community by fostering meaningful patient relationships, improving health outcomes, and creating community-focused innovation. Discover how Dr. Lucero is making healthcare personal, accessible, and efficient for New Mexicans/Hispanos/Nuevomexicanos—and why DPC might be the answer for patients and physicians nationwide.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!

Earn money WHILE running your DPC! Join SERMO for FREE today!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
1h 9min
November 02, 2025 Overcoming Familiar Suffering: Dr. Rob Lamberts’ Shift to Membership-Based Medicine
Today's episode features Dr. Rob Lamberts, one of Georgia’s early pioneers in Direct Primary Care (DPC). After nearly two decades in traditional insurance-based practice and facing severe burnout, Dr. Lamberts shares his journey opening his DPC practice in 2013—one of Georgia’s first. He discusses the challenges of the fee-for-service model, the healing power of direct physician-patient relationships, and the benefits of membership-based care like enhanced access, affordability, and a renewed passion for medicine. Dr. Lamberts also talks about building a sustainable, patient-centered medical practice and the transition to Welcome Health, a collaborative DPC group.
Physicians considering switching to DPC will find practical insights into overcoming fears of change, leveraging technology for better access, and tips for building lasting legacy and satisfaction in primary care. If you’re searching for real-world DPC success stories, strategies to fight physician burnout, and ways to reclaim the essence of personalized medicine, this episode is a must-listen.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!

Earn money WHILE running your DPC! Join SERMO for FREE today!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
1h 16min
October 26, 2025 Building Community and Hope: Dr. Isabel Amigues’ Path to Direct Specialty Rheumatology
In today's episode of the My DPC Story Podcast, host Dr. Maryal Concepcion interviews Dr. Isabel Amigues, the first Direct Specialty Care rheumatologist in Colorado and founder of Unabridged MD in Denver. Dr. Amigues shares her inspiring journey through training in both France and the US, and how surviving stage 4 metastatic breast cancer transformed her medical approach. Blending Western medicine with holistic healing techniques like meditation, visualization, and energy work, she delivers personalized rheumatology care outside the constraints of insurance models. The episode dives deep into her rapid practice growth, patient-centered philosophy, and the advantages of direct specialty care for chronic and autoimmune diseases. Listeners gain valuable insight on patient advocacy, overcoming healthcare burnout, medication access, and building a thriving DPC clinic. Connect with Dr. Amigues for expert rheumatologic care and learn how direct specialty care empowers both physicians and patients.
Keywords: direct primary care, direct specialty care, rheumatology, Unabridged MD, Dr. Isabel Amigues, Denver, autoimmune disease, holistic medicine, fee-for-service alternative, physician burnout, patient advocacy.
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.

DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.
Cash flow. Owner pay. Hiring timing. Tax strategy.
These aren’t afterthoughts. They’re what protect your freedom long term.
Book a free 30-minute strategy call with Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can focus on patients

Find a My DPC Story Event near you! State Summits in CA, IL, a My DPC Story LIVE event and the DPC Women's Summit are all coming! Learn more at mydpcstory.com/upcoming-events!

Earn money WHILE running your DPC! Join SERMO for FREE today!
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
1h 2min
October 19, 2025 Navigating Medicare and Open Enrollment: Actionable Advice for Direct Primary Care Practices
This weekend Maryal spoke at the Robert Wood Johnson Health Policy Fellows event in Washington, D.C. about the growing impact of the Direct Primary Care clinic model in combating physician burnout and promoting sustainable, relationship-based healthcare, so the next main episode will drop next Sunday.
This episode continues to spotlight the latest issue of “The Toolkit,” a free DPC magazine curated by My DPC Story, designed to support clinics through open enrollment season. The Toolkit offers practical tools, customizable patient resources, and actionable checklists to help physicians and clinics navigate insurance changes and confidently discuss Medicare and healthcare benefits with their patients without feeling like insurance brokers. Listeners will find features on how DPC can help avoid pharmacy surprises and cost spikes, and detailed policy updates like the big win enabling HSA dollars for DPC memberships.
Maryal also shines a light on inspiring DPC leaders who are innovating at the practice level like Dr. Emily Holt and shares information on upcoming events like the DPC Coalition’s webinar on HSAs and the RiseUp Physician Summit for DPC physicians exploring side gigs and direct contracting HAPPENING THIS Oct 23-26th! If you’re a physician looking for meaningful ways to deliver or maintain your delivery of relationship-based care, prevent burnout, and thrive during open enrollment, this episode—and The Toolkit magazine—are essential resources. Download the free issue at mydpcstory.com/magazine and stay ahead in your DPC care journey!
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
9min
October 13, 2025 Introducing the Open Enrollment Season Survival Kit for DPC Doctors
In this episode, I am introducing the Open Enrollment Season Survival Kit. Drawing from over four years of experience at Big Trees MD (and interviewing fellow DPC Physicians), the survival kit aims to assist doctors and their Medicare-age patients during open enrollment. The kit includes customizable communication templates, tracking tools, and social media content, all designed to bolster patient relationships. Additionally, Patreon supporters receive a 50% discount on the toolkit - go to your Patreon feed for the discount code! Hope you and your patients find it helpful! DOWNLOAD YOUR COPY HERE! ~Maryal
Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE.
Support the show
GET your FREE MONTHLY BUSINESS TOOL DOWNLOAD
Become A My DPC Story PATREON MEMBER!
SPONSOR THE POD
My DPC Story VOICEMAIL! DPC SWAG!
FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
...more
6min

FAQs about My DPC Story:

How many episodes does My DPC Story have?

The podcast currently has 315 episodes available.

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