In this episode of the Buyerside Chat, we’re honored to chat with the incredibly inspiring Rebecca Woolbright - licensed surface designer, illustrator, product educator, and the creative force behind Rebecca Jane Woolbright.

For over a decade, Rebecca has turned her artwork into vibrant, giftable products stocked in stores nationwide. She's not only grown her own product-based business, but now also teaches artists how to confidently source products, work with factories, and scale without burnout.

This conversation is filled with gold. From starting scrappy with just three SKUs of washi tape, to now launching new product categories and a game-changing app. Kristin and Rebecca talk candidly about navigating the not-so-linear journey of product-based entrepreneurship, manufacturing both domestically and overseas, building resilience, and staying creative while growing a business.

In this episode, we cover:

• How Rebecca built her brand from a nap-time side hustle to a thriving business
• Lessons from 10 years of manufacturing and product development
• What most people miss when sourcing overseas (and how to avoid it)
• How tariffs and global changes are impacting small product-based businesses
• The mindset of launching a new product (and even an app) from scratch
• The importance of letting yourself be a scrappy beginner again and again

Whether you're brand new or 10+ years into your product business, this conversation is a reminder that your journey doesn’t have to be linear - and magic can happen when you just start.

Enjoy the chat! 

CONNECT WITH REBECCA:

Shop Rebecca Jane Woolbright: www.rebeccajanewoolbright.com  

Manufacture Awesome: https://www.manufactureawesome.com/

Connect on Instagram:

@rebecca_jane_woolbright

@manufacturer_awesome

CHECK OUT REBECCA’S COURSES & RESOURCES:

Manufacture Awesome

Mini Course to Use Streak for your Wholesale CRM: Automate & Scale

Map out your product launches: Launch Line App

LOOKING TO GROW YOUR WHOLESALE BUSINESS?

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Faire Growth👇

1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE

2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE

3) Ready to take action and scale on Faire? Check out The Faire Bootcamp

READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS?

Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.

(Doors open to limited seats in May 2026)

LET'S CONNECT!

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Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]