OPTIMIZE with Brian Johnson | More Wisdom in Less Time

Big visions are awesome, of course. But ultimately it's all about ACTION--taking gritty baby steps every.single.day in pursuit of our big audacious goals and purpose-driven destiny. One great tactic? Get Juicy!! Just ship it. #JUSI

After my strategy journaling I often send a quick video my right-hand genius ninja Evan. Today I started doing that and realized I should just share it with you as well as part of this series. So, here we are. Theme: Let's 10x--make that 20x!!-- the value we create for our members by sharing 250 PN-LIVEs + 250 Office Hours. Still noodling but basically, Monday thru Friday at 10am PST I'm thinking we can hang out and Optimize. Then on Saturday we'll have a longer lecture for more awesome. Then I rest on Sunday. :) (Got ideas on stuff you'd like me to cover?! Drop a comment, pretty please!!) LET'S DO THIS!!

Another quick peek at my prep for 2017. Short story: We're going to livestream awesome classes on my 100 favorite book ever. Q&A. etc. It's going to be awesome.

Every morning I spend ~5 minutes quickly journaling on what I am committed to doing and who I am committed to being in the world. Here's a quick peek behind the scenes on this AM's journaling in which I share the big vision for our business Optimize Enterprises, Public Benefit Corporation.

Hero Training 101. It's time. 

Here's the full script: 

Do you know what the word “hero” means?

In ancient Greek, the word “hērōs” (spelled with a cool line over the e and the o) meant PROTECTOR.

Not “killer of bad guys” or “super strong tough guy” but PROTECTOR.

A hero has strength for two.

The hero’s secret weapon? 

LOVE. 

Compassion.

Empathy.

A hero CARES. 

And a hero is willing to do the work necessary to be strong enough to serve and to protect the people and community and country she loves.

Our world needs heroes today more than ever before.

That’s why I’m putting every single ounce of my energy into something we’re calling Hero Training 101.

We’re going to help you create the greatest year of your life and, in the process, help you create heroic mastery of every facet of your life. 

We’ll start by figuring out what you’re here to do. How will YOU be heroic? What bold steps will you take to give your greatest gifts in greatest service to the world? Who must you become to make that vision a reality?

We’ll figure out your highest calling and then challenge you to STEP UP and create the strength to make that dream a reality.

We’ll start with your fundamentals. Absolutely dialing in your nutrition, your movement, your sleep, and your ability to focus your mind—putting your attention where you want, when you want for how long you want—the skill that psychologists tell us is THE most important attribute of the greatest and happiest among us.

We’ll master the process of setting and achieving goals. Building habits and using your willpower wisely. Cultivating humble yet heroic confidence. Mastering the process of getting stuff done while conquering any procrastination, anxiety or depression. We’ll step into our full leadership potential and master the process of using business as a force for heroic good.

And, most importantly, we’ll focus on love. Not just for a few people with whom we’re close. But for everyone and all of life—remembering that THE secret weapon of the true hero is LOVE. Fully embodied and expressed in every micro-moment of our lives as we dig deep and commit to most fully giving ourselves to our families, communities, countries and world.

Hero Training 101. It’s time.

optimize.me/hero

You know what the foundation of leadership is? Credibility. Know how to build your credibility as a leader? Four key qualities. Here they are.

Want to influence yourself? Tap into your natural tendency to want consistency. Here's a quick look at how to do that. (Hint: Start small. Write down your commitment. Share your it.)

Charisma. First thing to know: You can build it. Here's how. (Focus on three skills: Presence + Power + Warmth!)

Hero. Did you know the word means "protector" in Greek? Yep. Let's shift from "What's in it for me?" to "How can I be my brother's keeper.

Did you know thinking about things we procrastinate about triggers a pain response in our brains? Yep. But get this - Only the *anticipation* creates pain; doing doesn't! So, just do it.