PaintED Podcast

There are over 300,000 painting contractors in the United States. PCA Industry Awards are a way for your painting company to stand out from all the other competitors in the marketplace. Are you able to tell your customers that you are an award winning company? Heather Yocum is the Content Manager at PCA and she joins me to talk about what PCA’s awards are, how you can submit your project to win, and what you get when you win. Winners receive a digital logo to market the heck out of their victory, a press release, and a video to put anywhere and everywhere to show people the amazing work that earned them a place at the top. And it is amazing to attend the awards ceremony at the EXPO and see what your peers are accomplishing, and learn how they the job done. You’ll walk away with great ideas!

Submit your project at PCApaintED.org/events/awards

Register for the EXPO at pcapainted.org/expo

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

On this episode of Paint ED, Dave Rosenberg of Locked On Leadership talks about leadership tactics that can help your team increase their sense of pride in what they do, and develop a sense of purpose that reminds them that they belong. If you do build a strong culture of pride and purpose, you’ll find that your team will thrive on accomplishing hard things with awesome people, and difficulty will become an accelerant of achievement.

This is part two in a three-part series about Effective Leadership which includes talks about Strategy, Tactics, and Skills. Collect them all! And don’t miss Dave’s LIVE presentation about eliminating your competition and owning the market at the PCA EXPO in Arizona on February 19-21, 2020. Register at PCApaintED.org.

Learn more about Locked on Leadership at lockedonleadership.com.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Online reviews are your online reputation. They promote your business, and might be constructive even when they seem negative. Often, if nothing else, the one or two negative reviews a business might receive each year are a learning experience. But what do you do when you receive an online review that isn’t a fair critique of the work you performed? What happens when you receive several reviews that are negative and/or vindictive. And finally, what do you do when you receive HUNDREDS? Bill Nashanian, of Nash Painting in Tennessee, knows. Bill has been on the receiving end of unfair and vindictive online reviews that has threatened his reputation and his business. As a result, he has learned how to scrub unfair, negative reviews from the web--but it takes some work. Perhaps you’ll learn a thing or two from his experience, and perhaps you'll breathe a sigh of relief that you only have to deal with one or two a year.

We’ve heard a lot about business plateaus--those doldrums in the life of a company when it feels like business slows to a trickle or crises ambush you one after another. What happens when you feel stuck? Do you have an “in emergency break glass” kind of plan that can give you the next steps to follow systematically and pull yourself out of the slump? Jeanet Wade from Business Alchemist talks about the Five Strategies good leaders must put into action that help you plan for the slow time, and that help you get through them.

Learn more about Jeanet Wade and the Entrepreneur Operating System at business-alchemist.com.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

Contractors are hearing more and more talk these days about possible economic change coming in the near future. Is it a recession? Is it a slight dip with a strong return? Is it…anything at all or just a lot of hype? No one knows for sure, but on this episode of Paint ED, Nick May of The Business Brush joins us to talk about what a prudent approach to any economic change might look like. And honestly, the things Nick suggests are actually a great every-day approach to expanding your offerings and growing business. He discusses how to safely add new services to your company’s offerings without risking a major setback. That is a difficult balance to strike, but Nick is demonstrating in his business how it can be done right.

Find out more about Crank and The Business Brush podcast at TheBusinessBrush.com

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

How do you plan your vacations? Do you just scrape together the time left over from a profitable year? On this episode of Paint ED we talk to Eric Barstow from Painting Business Pro to discuss how his team is able to plan their vacations first, and plan a profitable year around them. He believes doing it this way encourages team investment and a passion to reach goals. They are even able take a couple months off in the winter. Learn how he manages to give staff unlimited time off while planning for a 2-month hiatus every winter.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

A lot of business coaches these days expound on the Virtue of Employee Engagement, but I don’t know of anyone who understands this topic better or better knows how to apply the behavioral science in business practice than Les Landes. On this episode of Paint ED we chat with Les Landes of Landes & Associates about what employee engagement is and what it is not, and how to boost it to take your company forward. Les understands the systems and constructive accountability that need to be put in place to ensure success, and he gives many keys to help you do this in your own business.

Learn more about Les and his resources at landesassociates.com.

Use the Gallup survey for your company at https://q12.gallup.com/Public/en-us/Features

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

How does one build the perfect employee, namely, one that does everything you ask them to do, but also goes beyond what you tell them to do and eagerly searches for ways to improve your company in ways you couldn’t possibly see from your vantage ? It would be nice to have a blueprint to build that kind of employee, wouldn’t it? Well, none comes closer to constructing that blueprint, than Dave Rosenberg of Locked On Leadership. On this episode of Paint ED we talk with Dave about the Strategy of Effective Leadership. As it turns out, that strategy involves making sure your employees feel provided for, safe, connected, and valued. That is quite a tall order for employers to try and fulfill, but Dave helps us see the sense in it, and he shows us how it’s done.

This is part one in a three-part series about Effective Leadership which includes talks about Strategy, Tactics, and Skills. Collect them all!

Learn more about Locked on Leadership at lockedonleadership.com.

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

What is content marketing? How does it work? Who creates the content? Where do I put it? Answers to all these commonly asked questions and more, on this episode of Paint ED with Ken Tucker of Changescape Web. Ken talks with us about how content marketing differs from other forms of marketing, and he discusses easy ways you can start building content and creating a presence online that draws makes the bots work for YOU to bring you more business.

Find Ken’s new book, Content Marketing for Local Search, by searching for it on Amazon, or find it directly at csweb.me/ContentBook (case sensitive).

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/

On this episode of Paint ED, we talk with Amanda Haar from In Paint magazine about their yearly survey and what contractors are saying about their experiences in the industry. It’s always interesting to hear what is on other people’s minds, but it’s even more interesting to hear what your peers are up to when that information could help you improve your business. Are you curious about what other contractors report is working or not working in their business? This podcast is a start, but you can head on over to In Paint’s website at inpaintmag.com for the full story.

Find the direct link to the survey results here: https://issuu.com/rempublishinggroup/docs/inpaint-julaug2019?fr=sNzQwMDE3MzMz

PCA Overdrive is free for members.

Not a member? Try our 30-day, free trial; $5.99/mo after.

Download the app on the Apple Store or Google Play.

Become a PCA member: https://www.pcapainted.org/membership/