We all want to make it as easy as possible for people to discover our podcasts. So how can we make sure the search engines find us? How can we “optimize our podcasts?” 

 

My guest today says that when it comes to search engine optimization (SEO), we should be less concerned about the robots and more focused on people. 

 

I’m speaking with Daniel J. Lewis, host of the Audacity to Podcast, on how we can integrate SEO tactics into our content in a human-centric way to serve and grow our audiences. 

 

If you’re unsure what SEO tactics are, no worries, we will break this down for you in today’s episode. But essentially, SEO when done right, increases your visibility and gets your content in front of the right people. 

 

Daniel is founder of the online course SEO for Podcasters, as well as the online community Podcaster’s Society, which is open to all podcasters after they’ve published their first episode.

 

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Visit sarahmikutel.com for more resources on how to podcast.

 

Ready to start your own show? Download my free guide: “8 Mistakes New Podcasters Make and How to Fix Them.” 

 

Looking for a podcast media host? Use my Libsyn affiliate code POSTCARD to get the rest of this month for free and next month free. 

 

I’m your podcast launch consultant, Sarah Mikutel. If you’d like to learn more about me, you can check out my other podcast, Postcard Academy travel podcast. This travel podcast is for the ‘experiences not things’ kind of person who believes travel goes deeper than a fantastic meal (though that is pretty great). Every week, I interview people who packed up everything to start a new adventure in another part of the world. You’ll learn how they did it and get their best insider food and culture tips. 

 

Thank you so much for listening to Podcasting Step by Step. I know you’re busy and have many listening options, so it means a lot to me that you’re here. You are the best.