
Sign up to save your podcasts
Or
Marketing has always been challenging. Throw in a pandemic, months of closure and murky, varied reopening plans, and it's no wonder gym owners are unsure what to do.
Colm O'Reilly is the owner of CrossFit Ireland, a certified Two-Brain mentor and the Two-Brain Marketing team lead. He joined Mike Warkentin to discuss Facebook ads in the post-COVID era: what works, what doesn't and how to decide what to spend on digital ads.
Links:
The 7 Best Gym Management Software Platforms: Our 2020 Review
COVID-19 Resources
Join the Gym Owners United group on Facebook
Book a Free Call
Timeline:
4:07 – Is there a magic bullet?
6:38 – Why you shouldn’t go for the quick cash grab.
11:59 – What to spend on Facebook ads right now.
16:40 – Why lead nurture is more important than ever.
19:13 – Developing leads post-COVID: Don’t fear the phone.
21:41 – The future of Facebook advertising post-COVID.
26:27 – When to boost your ad spend.
28:12 – What does a good ad look like?
33:29 – How the Two-Brain Marketing course can help you get more leads.
35:11 – What kinds of pictures work best in ads?
36:54 – Lead magnets post-COVID.
39:58 – The top metrics you should be tracking.
4.7
9090 ratings
Marketing has always been challenging. Throw in a pandemic, months of closure and murky, varied reopening plans, and it's no wonder gym owners are unsure what to do.
Colm O'Reilly is the owner of CrossFit Ireland, a certified Two-Brain mentor and the Two-Brain Marketing team lead. He joined Mike Warkentin to discuss Facebook ads in the post-COVID era: what works, what doesn't and how to decide what to spend on digital ads.
Links:
The 7 Best Gym Management Software Platforms: Our 2020 Review
COVID-19 Resources
Join the Gym Owners United group on Facebook
Book a Free Call
Timeline:
4:07 – Is there a magic bullet?
6:38 – Why you shouldn’t go for the quick cash grab.
11:59 – What to spend on Facebook ads right now.
16:40 – Why lead nurture is more important than ever.
19:13 – Developing leads post-COVID: Don’t fear the phone.
21:41 – The future of Facebook advertising post-COVID.
26:27 – When to boost your ad spend.
28:12 – What does a good ad look like?
33:29 – How the Two-Brain Marketing course can help you get more leads.
35:11 – What kinds of pictures work best in ads?
36:54 – Lead magnets post-COVID.
39:58 – The top metrics you should be tracking.
665 Listeners
2,045 Listeners
4,370 Listeners
1,212 Listeners
295 Listeners
441 Listeners
662 Listeners
1,034 Listeners
322 Listeners
644 Listeners
28,304 Listeners
166 Listeners
7 Listeners
883 Listeners
739 Listeners