In this episode, I speak with Michael Thorne, award-winning Canadian real estate innovator and AI educator, about how agents should really be using AI. Michael explains why AI should streamline low-value tasks, elevate expertise, and push agents closer to their clients rather than replacing human connection. The conversation covers digital departments, custom instructions, NotebookLM, Perplexity, and practical ways agents can reclaim time, improve creativity, and future-proof their businesses.

• ChatGPT - Used for custom instructions, projects, digital departments, brainstorming, and voice-based market insights.

• NotebookLM - Referenced extensively for organizing HOA documents, market data, blogs, and turning knowledge into podcasts, mind maps, and summaries.

• Perplexity - Used as a research-first alternative to Google for fast, source-based answers.

• Custom Instructions and Projects - Used to create digital departments such as marketing, content creation, data analysis, and client care, each with its own "digital employee."

• Advanced Voice Mode in ChatGPT - Used to capture spoken expertise, interview the agent as a market expert, and convert conversations into blogs and marketing content.

• Creativity Inc. by Ed Catmull - Recommended for developing creative thinking as a core business skill.

• Growing Up Lillooet by Terry Thorne - Personal recommendation reflecting values, perspective, and creativity.

Guest: Michael Thorne

Website - https://www.tmbrealestate.com/ourteam?wmTabs=michael

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/rajeev_sajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

In this episode, I speak with Jessica Souza, broker and co-owner of Paradise Exclusive Real Estate in Southwest Florida, about how brokerages can use AI to support agents, improve productivity, and create real competitive advantages. Jessica shares practical examples including custom GPT knowledge bases, community-specific AI tools, agent training, and how AI acts as a workflow multiplier rather than a shortcut. The conversation also covers leadership, delegation, and building systems that help agents focus on serving clients.

Guest: Jessica Souza

Facebook - https://www.facebook.com/movingwithjess

LinkedIn - https://www.linkedin.com/in/movingwithjess

Instagram - https://www.instagram.com/movingwithjess

The Agent Playbook written by Jessica - https://a.co/d/d5MJ5ng

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/rajeev_sajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

In this episode, my guest is Lauren Lucas with Keller Williams Classic Properties in Ohio. We discuss how real estate agents, teams, and brokerages can use AI to collapse time, improve efficiency, and generate more leads. Lauren shares practical use cases including Google AI Studio, NotebookLM, ManyChat, automation with Make, and custom GPTs for buyers, agents, and teams. Our conversation focuses on using AI to understand ideal clients, build systems, and extend service without losing the human connection.

Guest: Lauren Lucas

Facebook - https://www.facebook.com/laurenlucasre/

LinkedIn - https://www.linkedin.com/in/lauren-lucas-23454647/

Instagram - https://www.instagram.com/laurenlucas_re

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/rajeev_sajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

In this episode, my guest is industry veteran and Wav Group president Kevin Hawkins, also known as the Real AI Guy, about how agents and brokerages can succeed in the new age of AI. Kevin covers GEO, building AI visibility, paid vs free tools, practical agent workflows, and why brokers must prepare for MCP based systems and safer AI adoption across their organizations.

Book Recommendation:

• The Real AI Guide for Real Estate Agents by Kevin Hawkins - https://a.co/d/jdQnNwz

Guest: Kevin Hawkins

Facebook - https://www.facebook.com/wavgroup

LinkedIn - https://www.linkedin.com/in/kevhawkins/

Website - https://www.wavgroup.com

AI Newsletter - https://realai.blog

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/rajeev_sajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

In this episode, my guest is Detroit team leader Michael Perna, one of the most prolific agents in the country with more than 8,000 transactions. Michael explains how AI search is already creating bottom of funnel listing opportunities and how he is building thousands of high intent service pages to rank in ChatGPT, Claude, Perplexity, and Gemini. He breaks down his blueprint for AEO, GEO, reviews, trust signals, and the tech stack that drives results.

Book Recommendation:

• Good to Great by Jim Collins

• ChatGPT (Advanced Plan)

• Claude (Advanced Plan)

• Perplexity Pro

• Gemini via Google Workspace

• Nano Banana (Gemini image generation)

• Sora

• Moz Local

• BrightLocal

• Bio Visibility Optimizer GPT - https://chatgpt.com/g/g-687e4fde4ac48191aa71be5a671951b5-agent-bio-visibility-optimizer

Guest: Michael Perna

Instagram: https://www.instagram.com/thepernateam

Website: https://www.thepernateam.com/

YouTube: https://www.youtube.com/@MichaelPernaTV

Facebook: https://www.facebook.com/michael.perna.35

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/rajeev_sajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

In this new year's day episode, my guest is Chris Smith, co-founder of Curator and author of The Conversion Code and Exactly What to Say, to explore how AI is transforming real estate marketing, listing promotion, and client communication. Chris breaks down practical AI use cases for faster content creation, smarter newsletters, and automated seller updates through tools like Beacon, along with how agents can reclaim time while delivering a better client experience.

Guest: Chris Smith

Instagram: https://www.instagram.com/chris_smth

Subscribe to the Chris List newsletter: thechrislist.com

Get 7-day Beacon Trial: https://www.buildyourbeacon.com/

Facebook: https://www.facebook.com/ConversionCodeChris

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/fcamsajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

Podcast Site and Resources - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

In this episode, my guest is Pierre Khoury, a Berkshire Hathaway HomeServices team leader with more than 1,300 transactions and over $500 million in volume. Pierre shares his path from policing and investigative work to real estate, and how those skills shaped his data driven, process focused approach. From storytelling and CMA insights to contracts, onboarding, checklists, and even Meta smart glasses, Pierre shows how agents can use AI to build systems, save time, and deliver a better client experience.

Books Mentioned:

• Atomic Habits by James Clear

• The Four Hour Work Week by Tim Ferriss

• Extreme Ownership by Jocko Willink

Real Estate Storyteller GPT - https://chatgpt.com/g/g-67fb97165ae881918381fce0a56a735c-reaif-real-estate-storyteller

Guest: Pierre Khoury

Instagram: www.instagram.com/preferredrealtyteam

Website: www.preferredrealtypittsburgh.com

LinkedIn: https://www.linkedin.com/in/khourypierre

Facebook: www.facebook.com/PreferredRealtyPittsburgh

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/fcamsajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

Podcast Site and Resources - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

In this episode, my guest is Andrew Undem, founder of The Sure Group at Berkshire Hathaway HomeServices HomeSale Realty in Baltimore, Maryland. With over $1 billion in career sales, Andrew brings sharp insights on leadership, influence, and AI adoption in modern real estate.

Book and Podcast Recommendation:

• Go-Giver by Bob Berg

• The Game Podcast by Alex Hormozi

Guest: Andrew Undem

Instagram: https://www.instagram.com/undem/

Website: https://www.andrewundem.com/

YouTube: https://www.youtube.com/@suregrouprealestate

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/fcamsajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

We celebrate the 100th episode of Real Estate AI Flash with AI futurist Steve Brown, author of The AI Ultimatum. We explore how AI is reshaping work, leadership, and real estate, from managing human and digital employees to using conversational and spatial AI. Learn what future-ready leaders are doing today to stay ahead.

Resources Mentioned

• The AI Ultimatum Book – https://a.co/d/28ieo74

• Last Week in AI Podcast - https://podcasts.apple.com/us/podcast/last-week-in-ai/id1725552677

• AI Explained Youtube Channel – https://www.youtube.com/@aiexplained-official

Guest: Steve Brown

Website: https://www.stevebrown.ai/

LinkedIn: https://www.linkedin.com/in/futuresteve/

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/fcamsajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy

In this episode, my guest is Will Penney, a veteran real estate professional from Stow, Ohio, and team leader with eXp Realty. Licensed since the 1980s, Will's story spans from pager-and-car-phone days to building a multimillion-dollar business and a 200-agent organization. He shares practical, grounded insights on how AI fits into real estate, why agents shouldn't fear it, and how tools like NotebookLM and custom GPTs can help agents work smarter, not harder.

Podcast:

• My First Million

Guest: Will Penney

Instagram: https://www.instagram.com/thewillpenney/

Website: https://penneyrealestate.com/

LinkedIn: https://www.linkedin.com/in/will-penney-192529145

ChatGPT Personalization Video - https://youtu.be/JMhR5p-RuLQ?si=aIyjyL10L2ezm8Hr

Host: Rajeev Sajja

Website: http://www.realestateaiflash.com

Facebook: https://www.facebook.com/rsajja

Instagram: http://www.instagram.com/fcamsajja

LinkedIn: http://www.linkedIn.com/in/rsajja

Resources:

AI Playbook - http://www.realestateaiflash.com

$10 off for Plaud AI Notetakers for Podcast listeners - https://realestateaiflash.com/partners/

Join our Instagram Real Estate AI Insiders Channel - https://ig.me/j/AbZCJG37DqBPPtxi/

Subscribe to our weekly AI Newsletter: https://realestateai-flash.beehiiv.com/subscribe

Join the Real Estate AI Academy Wait list - https://realestateaiflash.com/academy