In this episode, Alex Joungblood and I are talking with an awesome investor, Gena Horiatis, who is killin’ it in multiple virtual market.
With not a lot of women in REI, Gena took the bold move – and had the courage – to jump in. She saw REI as a terrific opportunity instead of a men’s-only, intimidating club. And she talks about her inspiration for starting as a real estate investor – and it’s something that might actually surprise you.
Gena has certainly learned a ton throughout her years, and her main takeaway is that you can’t simply read an REI book or take a course, you have to take action and implement what you’ve learned. She also talks about why goals are so important and how she had to go through a mental mind shift to appreciate that idea, and how she banished negativity from her life.
This episode is really packed with tons of awesome info; we really covered a lot of topics. I know you’re going to love this one.
So, get to it!
Listen and enjoy:
What's inside:
4:25 – Why REI gurus are necessary and helpful
6:30 – How Gena got started in REI
13:00 – Why you should give investors who teach (more than they actually do deals) a break
22:21 – How Gena moved past being overwhelmed when starting out
27:58 – Why Gena recommends wholesaling to those who are just getting started in REI
30:31 – How Gena decides to wholesale a prop versus to buy and hold it
34:35 – What kind of team Gena has in place that allows her to do loads of virtual deals
38:30 – Gena’s process when updating the interior of a house for a deal
44:23 – Why direct mail is still a big, useful marketing tool
50:28 – Gena’s thoughts and advice for other women investors
58:53 – How Gena answers Joe’s interesting hypothetical scenario question
1:04:16 – Gena’s final thoughts
Mentioned in this episode:
1 800 Fair Offer
1 Hour Leads
Gena’s website Victory Ventures Buys Houses
Dean Graziosi’s website
Hire My Mom
College Nannies
Care
Gina's Women in Real Estate Facebook Group
Tweetables:
[Tweet "Being an educator makes you a better investor; teach others & keep learning from mentors AND students"]
[Tweet "You MUST implement what you’ve learned from REI books & courses or its all a worthless education"]
[Tweet "I see nothing wrong with going after the REI money so you can do more good in the world"]
Transcription:
Download episode transcript in PDF format here...
Joe: This is the Real Estate Investing Mastery podcast…
So guys, we have a great guest on today, Gena Horiatis. And, I met Gena about a week or two ago. I was speaking at the local St. Louis Association of Real Estate Investors. And, it was a good group and I was talking about wholesaling lease options. And, Gena happened to be there because she was in town. You live on the... in Portland, Seattle... somewhere over there, right?
Gena: Yeah, I'm in the suburb of Seattle.
Joe: Okay, good. And, you were in St. Louis to teach a class of wholesalers, right?
Gena: Yeah, brand new investors and it focuses on wholesaling.
Joe: Great. So, we're going to get in your story here in a little bit. But, one of the things in my presentation I talked about is...the easiest way to make money in real estate is to do what's easy. And so many times, we complicate this business. And I think Gena, you probably talk a lot to your students and your clients, how to keep things simple.
Gena: Yes.
Joe: ...And just keep things basic and don't complicate it. Don't overanalyze it. Just take action, right?
Gena: Absolutely.
Joe: Cause it...
Gena: It's so easy. It's so easy to complicate anything. Even for example, ordering your business cards. How long you think that should take?
Joe: Well. If you do order any of 'em, which I don’t know that you need to,