Rocket Chiropractic Podcast

The word subluxation has been around in the chiropractic profession since the beginning. Some chiropractors LOVE it and can’t imagine a chiropractic world without the word subluxation being at the center. Other chiropractors avoid the word altogether.

In this episode, I talk about why chiropractors shouldn’t use the word subluxation. I talk about how using certain words (including that one) can interfere with your ability to help more people. Let’s get into it.

Most chiropractors would like to have more new patients. But most chiropractors have also forgotten what it’s like to be a new patient. How do they find you? How do they pick you?

In this episode, I get inside the head of a chiropractic new patient. I talk about the 3 main pathways that new patients take when choosing a chiropractor and what chiropractors should care about the most. Let’s get into it.

Independent contracting is very popular amongst chiropractors, especially new chiropractors. Independent contracting is a pretty simple concept, but somehow chiropractors manage to make it complicated.

In this episode, I talk about chiropractic independent contracting. I discuss the simple pros and cons. I also talk about a weird hybrid position that I’ve seen over the last several years, and what chiropractors should do about it. Let’s get into it.

You love chiropractic. That makes sense. You’re a chiropractor. Did you know your patients don’t care about chiropractic? Yeah….it’s true. They couldn’t care less.

In this episode, I talk about what patients really care about. I also discuss why it’s important to organize your chiropractic practice if you want to be successful. Let’s get into it.

If you want to run a successful chiropractic practice, you can't believe a lie. In the last episode, I started talking about the 8 chiropractic lies that so many chiropractors tell themselves and each other.

In this episode, I continue that conversation. I talk about how you can't double your practice without spending money, why content is NOT king, why done right is more important than just done, and how difficulties are a normal part of chiropractic practice. Let's get into it.

Running a successful chiropractic practice is hard. Running a successful chiropractic practice while believing a lie (or lies)…that's harder.

In this episode, I talk about the 8 lies that chiropractors tell themselves and each other. I discuss the additional stress that comes along with unrealistic expectations, and how believing any of these chiropractic lies will undermine their success. Let's get into it.

In this episode, I talk about the false hope that chiropractors have concerning the New Year. I discuss what the future (more successful) version of you has that you currently don’t have. I also, share the chiropractic practice test that can help you get your practice on track. Let’s get into it.

In this episode, I try to figure out if being a clinically excellent chiropractor is the secret to success. I discuss the 5 different people who say that clinical excellence is the key to chiropractic success. I also talk about the 3 things that are most essential for successful chiropractors in the coming years. Let’s get into it.

In this episode, I talk about print advertising for chiropractors? Is it outdated? Is print advertising worth doing? I discuss the science behind print advertising and give 5 simple tips to help any chiropractor get the most ROI from their print advertisi

In this episode, I share a story about a teacher chewing me out while I was at Logan college of chiropractic. I also discuss why it's important for chiropractors to be able to think through problems and become leaders if they want to be successful. Let’