Consumers (and runners) are more skeptical than ever of what they see online and are starting to tire of excessive marketing and advertising. So how do you, as a run coach in 2025, stand out and show people that you're a trustworthy coach who can help them?

On this episode of the Runner Rising Podcast, I review 4 different ways that I am using now to build trust with my online audience on Instagram and that you can do too.

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To learn more about 1:1 business coaching or the Runner Rising Academy, go to www.runnerrising.com

Run coach, did you post way less than you hoped on social media this summer? Send no newsletters? Get caught up comparing to the runners who DO post every day and feel like there's no point?

You're not alone.And in this episode I share the truth about how I haven't showed up as much as I wanted to this summer. But that doesn't mean I'm quitting or that I'm bad at business.

If run coaching is your side hustle, your hobby business or even your full time business, and this summer you had other bigger priorities (your full time job, kids at home, anything else...) that only allowed you to make running schedule updates, do athlete check ins and reply to (most) your emails and DMS and your Instagram feed got left behind, that doesn't mean you're doomed.

Business has ebbs and flows and if marketing your run coaching business took a backseat this summer, here are 3 ways to start taking action, without the overwhelm.

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To chat with me about my 1:1 business coaching spot, learn more and schedule a call here.

Ever put pressure on yourself as a run coach to perform well at races? Afraid to share your failures for fear of feeling like you don't know it all?

On this episode of the Runner Rising podcast, I speak with Heidi Baker, trail running coach, personal trainer, ultra marathoner and homeschooling mom of 3, about her journey to full time trail running coach and 100 mile ultra marathon finisher and the struggles and DNFs along the way.

I think you will love this honest conversation with Heidi!

You can find Heidi on Instagram at StrongMamaMiles and her podcast Lets Run That Again.

"Getting shape sucks" - Keira D'Amato

And so do the early years of building a business. You NEED a niche to stand out, but it's had to find the right one and know it's right.

Finding your niche as a run coach can suck. It takes time, trial and error, questioning. Getting momentum in your run coaching business & finding your people is hard. But it's worth it.

In this episode of the Runner Rising Podcast for run coaches, I give valuable perspective from my 10 years of coaching and why I resisted my niche in run coaching for so long.

If you enjoy the episode please consider giving a 5 star rating and review .

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For business coaching help, go to www.runnerrirsing.com

AI is changing a lot of things and you may be tempted (or are already) to use ChatGPT to create social media content for you.

On this episode of the Runner Rising Podcast, I'll share why you should NOT use ChatGPT to create social media posts and exactly why it doesn't work.

You'll also learn how you CAN use ChatGPT and AI in your run coaching business.

Even if you're not using ChatGPT, you'll learn a lot about what's working on social media right now when you listen to this episode! Don't miss it.

Pelvic Floor heath is something that not many runners want to talk about for fear of embarrassment or TMI; however, about 30% of runners deal with symptoms related to their pelvic floor health .

On this episode of the Runner Rising Podcast, I have one of my favorite guest discussions yet. Dr. Justine Roper is a very smart woman and I know all run coaches can learn something from this episode. We discuss:

1. Justine's story of growing her in person PT practice via "boots on the ground" tactics

2. How Justine grew into online run coaching & helps her clients with pelvic floor health as well.

3. What run coaches can look for and questions they can ask to identify if your athletes need to work on their pelvic floor health. You'll learn what your athletes can do to work on it at home and when you need to refer out to a specialist.

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Dr. Justine Roper is a PT, DPT, is a pelvic floor specialist, certified run coach, and founder of InHer Physique Pelvic Therapy.

She helps runners, athletes, and everyday movers overcome core and pelvic floor dysfunction so they can move, train, and recover with confidence. As a fibroid warrior and marathon runner, Dr. Roper combines lived experience with clinical expertise to make pelvic health education accessible and empowering.

You can find Justine on Instagram at @doctorjus and learn more at www.doctorjus.com

Access her Core Confidence pelvic floor for run coaches course.

Discount Code: THANKYOU

Is your website doing all it can to help you grow your run coaching business? Most run coaches create a website and then forget all about it.

But when a prospective athlete is looking into you, they're checking out your website. Is your website helping them get excited to work with YOU and only you so they book a discovery call, or are they clicking out and looking for another coach?

There are 3 big mistakes I see run coaches make (and I've made myself) that cost them clients! Listen to this episode to find out if you're making them and how to improve.

PS You can expect new episodes of the podcasts every other week on Fridays through the summer and back to weekly come September.

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I'm offering 1:1 website and pricing reviews for in July - Get an expert eye on you're website and make valuable changes that can increase the chances that someone books a call. Send me a message on Instagram or email me [email protected] if you're interested in one of the 5 spots.

"Either you can complain about the fact that the resources aren't there, or you can become the resource." - Becky Croft

On this episode of the Runner Rising Podcast I talk with Becky is an indigenous running & strength coach specializing in menopausal and masters athletes. Becky calls her self “sassy” and proud of it. This is exactly why I asked her to be a guest - because her voice online got my attention in the very busy online coaching space.

We discuss Becky's evolution from non runner to a coach and voice & resource for indigenous and menopausal runners. After experiencing medically induced menopause in her 30s, running became Becky's outlet. Yet she could not find resources, support or community she desired. 

She started sharing her story on Instagram, which led to a complete career change and creating a voice for herself and others similar to her in the running space.

I hope you'll listen to this valuable discussion and it will inspire you to lean into YOUR voice and stand up for the things you believe in, even when you feel alone or scared.

You can find Becky on Instagram at coach.croft on Instagram. 

What's the ONE thing that is preventing you from the run coaching business you dream of?

The one full of excited athletes that are crushing their goals and so much demand you're building a waitlist? The one where you're making a full time income and are able to do things like spend 9 days in Italy and truly take time to mentally recharge while you're gone?

Having mentored hundreds of business owners & spent over 9 years myself building a business, I've seen one major thing that holds literally every one back.

You won't want to miss this one.

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Get the Runner Rising Academy Course and take the steps toward getting new run coaching clients NOW! ⁠https://runnerrising.com/runner-rising-academy-course/⁠ 

Do you need to show up on social media like an influencer to get more run coaching clients?

Definitely not.

I hear you sighing with relief.

On this episode of the Runner Rising podcast, I discuss the key differences between being an influencer and a running coach & how social media has changed for promoting your run coaching business over the last few years.

I cover the 3 content goals that run coaches should have when approaching social media to build their business.

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To connect with Nicole Dobransky, business coach for run coaches, go to www.runnerrising.com or follow me on Instagram @runner_rising